Direct-to-Consumer Farming – 1 Day Session in Abbotsford, BC

Duration: 1 Full Day (8 Hours)
Delivery Mode: Classroom (In-Person)
Language: English
Credits: 8 PDUs / Training Hours
Certification: Course Completion Certificate
Refreshments: Lunch, Snacks and beverages will be provided during the session

Farmgate Retail equips small farms with the confidence and skills to sell direct to consumers while navigating pricing, packaging, and farmgate rules. This course highlights how to create an appealing farmgate presence, build trust with buyers, and ensure compliance with regulations. By applying practical strategies, you will be able to set fair prices, market effectively, and increase your farm’s revenue through direct sales.

By the end of this course, you will:

• Understand how to confidently price your farm products for profit
• Package and present goods to attract and retain buyers
• Apply farmgate rules and compliance requirements effectively
• Deliver memorable customer experiences at your farmgate
• Market your farm business using practical and low-cost methods
• Build sustainable sales strategies to support long-term growth

Small farms in agriculture retail.

This course is designed specifically for small farms looking to build direct-to-consumer sales. You will gain the tools and strategies to increase profits while remaining compliant with local farmgate regulations. Unlike generic retail programs, this course addresses the unique needs of agricultural producers, ensuring that your farm business thrives. Our trainers bring real-world agricultural expertise and examples that will resonate with your day-to-day operations. By the end of the training, you will not only sell with confidence but also deliver better customer experiences that keep buyers coming back.

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Smart Savings for Groups

Register in groups: 3 + participants save 10% each, while 10+ participants save 15% each.

Do you want your whole farm team trained together?

We provide in-house training customized to your farm’s needs, whether you want to focus on pricing, packaging, compliance, or marketing. Our tailored sessions allow your team to learn strategies directly relevant to your farmgate operations. With case studies and interactive exercises, your staff can build skills while working on the challenges your farm faces today.

📧 Contact us today to schedule a customized in-house, face-to-face session:

Info: • Overview of direct-to-consumer farm sales
• Understanding local demand for farm products
• Benefits and challenges of farmgate selling
• Activity

Info: • Techniques to set profitable yet fair prices
• Accounting for production costs and margins
• Competitive analysis with nearby farms
• Case Study

Info: • Best practices in farm product presentation
• Meeting customer expectations on labeling
• Sustainable packaging options for small farms
• Activity

Info: • Overview of local farmgate retail regulations
• Licensing and labeling requirements
• Managing food safety standards
• Case Study

Info: • Building a welcoming farm retail space
• Strategies for excellent customer service
• Turning first-time buyers into loyal customers
• Role Play

Info: • Using signage, local ads, and social media
• Building community trust through storytelling
• Promoting seasonal produce and offers
• Activity

Info: • Exploring delivery and CSA (Community Supported Agriculture) models
• Partnering with local retailers and markets
• Adding value through workshops or events
• Case Study

Info: • Tracking sales and expenses effectively
• Planning for seasonal fluctuations
• Expanding your farmgate retail sustainably
• Activity

Event Venue & Nearby Stays

Regus BC, Abbotsford, Canada

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