Crafting Cinematic Social Media - Pasadena

Want to make scroll-stopping content that looks next level? Join LUMIX Ambassador & Pro Filmmaker Matthew Sutherland for a hands-on workshop designed to help you turn high-quality filmmaking into viral social media content. Whether you're creating for TikTok, Instagram, or YouTube Shorts, you'll learn how to blend cinematic storytelling with platform-specific strategies to grab attention and boost engagement.

📍 What You’ll Learn:

✅ How to adapt pro filmmaking techniques for short-form content

✅ The secrets to viral visuals—framing, lighting & cinematic camera moves

✅ Optimizing content for different platforms (aspect ratios, pacing & trends)

✅ Sound & music hacks to make your content hit harder

✅ Editing tricks & engagement strategies to keep people watching

🔹 Who Should Attend? Whether you're a Professional Filmmaker, film student, content creator, photographer looking to level up, or social media addict, this workshop will help you elevate your content, build your audience, and create videos that stand out.

🔥 Ready to make pro-level content that actually gets views? Let’s go! 🎥✨

Instructor Bio:

Matthew Sutherland is an award-winning filmmaker and a proud Panasonic Lumix Ambassador, specializing in both wedding and corporate cinematography. Born just outside of Chicago and raised under the California sun, Matthew is the founder of Matrimony Films, a premier video production company known for crafting cinematic, emotionally driven wedding and event films. His work gained widespread attention when one of his wedding videos — styled like an episode of The Office — went viral, showcasing his creative storytelling approach.

Today, Matthew and his team produce over 100 films annually for clients around the globe.

In addition to weddings, Matthew leads TIVA Cinematics, a corporate production company that delivers compelling branding content, behind-the-scenes features, and immersive 3D VR180 experiences for clients such as Panasonic, Sunkist, Performance Team, and Coast Southwest Cosmetics.

A graduate of UCLA’s School of Theater, Film and Television, Matthew has built a career spanning more than two decades, both in front of and behind the camera. He’s been a LUMIX Ambassador for nine years, a brand ambassador for Nanlite, Evoto and the post-production company ShootPro24.

Passionate about sharing knowledge, Matthew frequently teaches filmmaking workshops around the world, inspiring creators of all experience levels with his insight, energy, and favorite cinematic gear.

** The classroom is located on the second floor of our store. Access to the classroom is available via stairs. There is no elevator to the second floor.

By registering for this workshop, you are agreeing to our Terms and Conditions. Click here to view our Terms and Conditions.

Event Venue & Nearby Stays

Samys Camera Pasadena, 1759 East Colorado Blvd., Pasadena, United States

Concerts, fests, parties, meetups - all the happenings, one place.

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