Cracking the Code: Why GTM is the Heart of Product Success | Google Lead PM

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About this Event

👉Disclaimer: This is an online event hosted on RingCentral. Please register and join the event here https://prdct.school/3ZVsaQI👈

Join us as Abdur dives deep into the importance of Go-To-Market (GTM) strategy and why it is the cornerstone of successful product launches. Drawing on real-world experiences, Abdur will discuss how a well-crafted GTM plan can drive adoption, increase customer satisfaction, and propel a product to its full potential.

With insights into common pitfalls and actionable strategies, this session will help product managers understand how GTM isn't just a marketing function—it's a product management responsibility that impacts every phase of the product lifecycle. Whether you're launching a new product or optimizing an existing one, this session will equip you with the knowledge to ensure your products don’t just hit the market—they thrive.
Key Takeaways:
✅ Understanding the GTM Process: Learn what goes into creating an effective GTM strategy, from market research to positioning, pricing, and post-launch analysis.
✅ Collaboration Across Teams: Discover how product managers can collaborate with sales, marketing, and customer success teams to ensure the success of the product in the market.
✅ Optimizing for Success: Gain practical tips for refining your product’s GTM approach, including how to pivot when things don’t go as planned and how to use feedback to fuel continuous improvement.

Meet the Speaker: Abdur Rahman, Lead PM at Google

Abdur Rahman is an accomplished product strategist with a passion for driving growth and innovation through data-driven insights. Currently serving as a Product Lead at Google, he specializes in measurement products, go-to-market strategies, and team leadership. With a strong focus on user privacy and safety, Abdur has consistently delivered impactful solutions, earning recognition for his ability to optimize performance and launch scalable products.

The content of this event is for educational purposes only and does not include any specific facts of the presenter’s current or previous company. The opinions expressed in this event are solely those of the presenter based on personal experiences and do not reflect those of the company the presenter works for.