About this Event
This online video webinar session discusses about the top speakers, topics on various content creations and how does it relate to AI Digital Marketing bootcamp.
Top Speakers Invited :
- Dan Chuparkoff - CEO of DanChuparkoff.com, specializes in AI, innovation, and the future of work. His presentations are engaging and humorous, drawing from his experiences with Google, McKinsey, and Atlassian.
- Jason Gulya - Chair of the Artificial Intelligence Council at Berkeley College, focuses on AI education and ethics, emphasizing the intersection of technology, ethics, and education.
- Jonathan Brill - Executive Chairman at the Center for Radical Change, is a futurist and AI expert who helps organizations navigate disruptive changes, offering insights into AI's impact on business models and workforce transformation.
- Ritesh V. - Head of AI Strategy and Business Development at Cerebras Systems, known for his expertise in generative AI, large language models, and enterprise AI adoption strategies.
- Dale Bertrand - Founder and CEO of Fire&Spark, combines AI knowledge with practical marketing applications, focusing on AI-powered marketing and the future of SEO.
- Asha Saxena - Founder & CEO of Women Leaders in Data and AI (WLDA), is an expert in AI, big data, and machine learning, making her a popular speaker for industry events and academic forums.
- Alex Goryachev - Generative AI Advisor at Dell, is recognized for his insights on AI's impact on business and innovation strategies, drawing from over 20 years of experience in digital transformation.
- Noelle Russell - Chief AI Officer at Fifty One AI, speaks on AI ethics, responsible AI, and practical applications in business, based on her work in various leadership roles at NPR, Microsoft, IBM, Accenture, and AWS.
These speakers provide a wide range of expertise, from technical insights to ethical considerations, making them influential figures in AI discussions (AIM Insights).
Topics Of Discussion :
Authenticity:
Audiences increasingly prefer genuine, behind-the-scenes content that shows the real people and stories behind a brand.
For example, E2M Fitness successfully connects with its audience by sharing unpolished live videos that feature real-life elements like pets and children.
Using AI tools, such as Meta’s AI software, to create closed captioning can also enhance accessibility and connection (Semrush).
SEO and AI:
AI can play a crucial role in improving SEO strategies. AI tools like ChatGPT can help analyze search performance and optimize click-through rates for your content.
You can use AI to identify pages with low click-through rates and make quick enhancements to meta and title tags, helping to boost visibility in search results (Semrush).
AI Video Content:
AI-generated video content is set to rise significantly in 2024. This includes using AI to create synthetic avatars, personalize messages, and produce interactive videos. Tools like SubMagic, InVideo, Scena.ai, or Synthesia make it easier to generate a variety of video content for marketing purposes (Semrush).
AI-Enhanced Podcasting:
For content creators venturing into podcasting, AI tools can aid in various aspects such as transcribing audio, summarizing episodes, and optimizing titles for SEO.
This not only helps in reaching a broader audience but also improves ranking in search engines (Semrush).
Regarding AI digital marketing bootcamps, they focus on leveraging AI to improve the efficiency and effectiveness of content marketing, including using AI tools for SEO, video personalization, podcast production, and audience engagement.
These trends will be essential topics in such bootcamps to prepare marketers for success in 2024.
Register for the online video webinar session today!
Event Venue
Online
SGD 50.00