Colorado Virtual Distance Challenge - 2024 Summer Edition

Mon Jul 01 2024 at 12:00 am to Mon Sep 30 2024 at 11:59 pm UTC-06:00

Denver | Denver

Colorado Brewery Running Series\u2122
Publisher/HostColorado Brewery Running Series™
Colorado Virtual Distance Challenge - 2024 Summer Edition
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The CO Virtual Distance Challenge - 2024 Summer Edition. The more you run/walk/hike/bike, the more you earn during this challenge!
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The Colorado Virtual Distance Challenge is back for 2024, and we will be offering four separate 3-month challenges throughout the new year: (1) January/February/March, (2) April/May/June, (3) July/August/September, and (4) October/November/December. Each of the four 3-month Challenges will have a cummulative 250-mile mileage goal, for a 2024 annual total goal of 1,000 miles (or as many as you can)! Join one singular challenge, join all four, or anything inbetween.

This event is to register for our 3-month Summer Edition - running July/August/September! Join us virtually this spring to run, walk, hike, and bike as many miles as you can throughout the 3 months. Your miles will cumulatively accrue between July/August/September, with mileage rewards at 50, 100, 150, 200, and 250 total miles. See below for more info on how mileage works, as well as full swag item descriptions.

Brought to you by the Colorado Brewery Running Series, our Summer Edition of the Colorado Virtual Distance Challenge will help you stay active & accountable, provide some fun motivation, and allow you to earn awesome swag/gear along the way. This Spring Edition marks 4+ consecutive years hosting these virtual challenges -- since April 2020, our participants have collectively logged over 1,500,000 miles!

This Challenge will last from July 1 - September 30, 2024. Register any time leading up to (or during) the months of July/August/September. Your furry friends are welcome too! Also, check out our 'Fun Run' ticket option.

You can do any & all of the following activities: run, walk, hike, and bike (treadmill and stationary bike miles count as well)! As our challenge is based on 50, 100, 150, 200, and 250-mile goals, we will adjust your biking miles to the industry-accepted equivalent of 1 mile on foot equals 3 miles on a bike. Please see more details below.

Join all 4 planned 2024 Challenges to collect your commemorative Colorado Virtual Distance Challenge medals (each medal measures ~3 inches x ~3 inches)! As a fun motivator to stay active throughout 2024, we've designed a collectible swag keepsake you can build on throughout the year. We have 4 different Challenges planned for 2024, and each Challenge will include a different octagonal medal piece-- put them all together on the magnetic base and complete your medal frame (total size measures ~8 inches x ~8 inches with frame)! Each octagonal piece will be included with the Challenge's Registration goodies. The magnetic medal base frame is available for purchase as an add-on in checkout.



HOW THE CHALLENGE WORKS:
  1. Register for this event on Eventbrite
  2. Upgrade (optional): If you like, upgrade to VIP Silver to receive the Mountain C unisex t-shirt or women's-cut cropped muscle tank, OR upgrade to VIP GOLD to receive all of the Spring Edition swag items + more!
  3. Furry friends add-on (optional): Do you have a furry friend who joins you on your runs/walks/hikes/bike rides? Get a medal for your four-legged friend with the Furry Friends Add-On.
  4. Download the July/August/September Summer Edition Colorado Virtual Distance Challenge app, where you will self-report your daily mileage (on the honor system), track toward your 3-month Summer Edition Challenge mileage goal, see the total miles logged by the entire Challenge group, track mileage from your friends/family, and see who is leading the pack with the most miles. App download details and instructions will be sent via email on June 30th (or, if you register during July/August/September, within a few hours of when you register - we manually send these emails, so thanks for your patience!)
  5. Strava: We recommend using Strava to track your daily miles. Once you join Strava (it's FREE!), you can then follow this link to join our Colorado Brewery Running Series club - https://www.strava.com/clubs/cobrs
  6. Work hard to reach each mileage level! Run/walk/hike/bike (treadmill and stationary bike miles can be counted.)
  7. Earn your goodies: The more you run/walk/hike/bike, the more awesome rewards you will earn!
  8. Get your rewards/swag: In an effort to get you some goodies during the 3-month Challenge period and not wait until the end, we will have your swag available in two different batches (one in mid-August, one in early/mid-October). See below for more details!



DURING THE 3-MONTH SUMMER CHALLENGE (JULY/AUGUST/SEPTEMBER):
  • Track your miles in the July/August/September Summer Edition Virtual Distance Challenge app
  • We recommend using Strava to track your miles, and it is possible to link most current devices (app/watch/or via manual entry) to Strava.
  • All registered participants can log miles from July1 until September 30, 2024.
  • Earn rewards throughout the 3 months as your hit mileage milestones (50, 100, 150, 200, 250 mileage targets)
  • Tag us on Instagram and Facebook @cobreweryrun and use the hashtags #covirtualchallenge and #cobrs2024
  • Keep an eye out for emails and social posts from us with challenge stats/updates during the challenge.
  • Registration is open during the entirety of July/August/September, but the earlier you register, the sooner you will reach your mileage rewards!
  • And as always, be sure to enjoy your post-run/walk cooldowns with a tasty Colorado craft beer!



HOW BIKING MILES WORK:
  • EACH of the following counts towards your Challenge mileage total: run, walk, hike, and bike. Treadmill and stationary bike miles can be counted. Feel free to do any activity on any given day (or multiple activities in a day, or only stick to one of the activities.)
  • Each biking mile will count as 1/3 of a mile toward your overall 3-month Spring Challenge mileage total. Any miles traveled on foot (run/walk/hike) are logged at a standard 1:1 ratio.
  • As our challenge is based on mileage goals of 50/100/150/200/250 miles, we will adjust your biking miles to the industry-accepted equivalent of 1 mile on foot equals 3 miles on a bike.
  • For example: on July1st you bike 12 miles, this counts as 4 miles towards your 3-month Spring Challenge total (12 miles divided by 3 = 4 miles). Then July 2nd, you run 3 miles. Your monthly total = 7 miles for those two days.
  • You will use our Summer Edition Virtual Distance Challenge app to self-report your miles, regardless of which activity you're doing.
  • For each activity, you will enter the actual mileage you complete. For any biking miles entered, our system will apply the 1/3 calculation above.



THE REWARDS:

The SummerEdition swag items are custom-designed and feature our original Mountain C design -- colors include shades of blue, red, gold/yellow, white, and wood tones.

  • Registration (included): Colorado Virtual Distance Challenge souvenir bib and 2024 commemorative medal #2 (collect all 4 in 2024). This medal #3 features the Challenge's Mountain C design. Note: the medal has a small magnet on the back.
  • 50 miles (in 3 months): Colorado Virtual Distance Challenge souvenir sticker, key chain, and sticky note pad.
  • 100 miles (in 3 months): A pair of Fitsok ankle-height socks, made of technical mouisture-wikcing fabric. Perfect for runs, walks, and other outdoor adventures! Please see size chart below (you'll select your size during checkout):

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  • 150 miles (in 3 months): Silicone wine/beverage tumbler (12oz) - great for all your summer beverages, including great to take camping, on picinics, to outdoor concerts, etc!
  • 200 miles (in 3 months): Your choice between: (1) a free entry to any 2024 Colorado Brewery Running Series 5k in-person event (30+ events), OR (2) a $25 CO BRS Merchandise Credit. Check out our merch site at cobreweryrun.store
  • 250 miles (in 3 months): A BOCO Elite Running Hat in a Mountain C design. Made from a lightweight performance tech material with a soft mesh sweatband to wick sweat away from your head. The hat features laser cut side & rear panels to help heat escape. The hat also features a curved-bill brim for sun & glare protection, plus an adjustable velcro closure. Machine washable. One size fits most. These lightweight hats are perfect for all of your outdoor adventures!



UPGRADES, ADD-ONS, ALTERNATIVE TICKET OPTIONS:
  • VIP Silver Upgrade at Registration: Add on your choice of Mountain C apparel -- choose from either: (1) a soft unisex cut t-shirt, or (2) a soft women's cut CROPPED racerback tank. **NOTE: this tank style is different from our past challenges -- with a more cropped cut, racerback style but with more coverage in the front and longer armholes in the back (see image below). The t-shirt & tank fabric color is are a vintage heathered royal blue. Both apparel items are Bella Canvas brand tri-blend shirts and fit true to size.

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  • VIP Gold Upgrade at Registration: Receive all of the goodies, no matter how many miles you're able to log! We still encourage you to strive to log 250 miles during the 3-month Summer Edition Challenge, but we get it, life is busy. Not everyone has the time to run/walk/hike/bike the equivalent of 250 miles in 3 months. If this sounds like you, and you still want all of these awesome goodies, then the VIP Gold Registration is just the ticket! Receive the following with VIP Gold Registration: (1) Bib + 2024 commemorative medal #3, (2) sticker + keychain + sticky note pad, (3) Fitsoks, (4) silicone beverage tumbler, (5) Free CO BRS 2024 5k in-person entry, (6) $25 CO BRS merchandise credit, (7) BOCO running hat, (8) choice of Summer Edition t-shirt or tank.
  • Furry Friends Add-On: Do you have a furry friend who joins you on your runs/walks/hikes/bike rides? Select a Furry Friends swag add-on and your four-legged companion will get the following item: collapsible dog bowl. You can add this option at check-out. You can add this on for 1 or more furry friends.
  • Fun Run Ticket (Basic Ticket): Want to join the Challenge, but interested in something more streamlined without all of the goodies? The Fun Run Ticket is a more basic option: no matter how many or few miles you do, you get the following swag items: (1) bib, (2) 2024 commemorative medal #3, (3) sticker, (4) key chain, and (5) sticky note pad. You'll still get access to the Challenge app (where you can log your miles if you like), plus receive our periodic Challenge emails. Note: all swag items will be shipped at the end of the challenge in swag batch #1(please see below). Note: you can add on apparel in check-out.

Check out our Instagram feed post announcing the Summer Edition Challenge for more/larger photos of each of the swag/merch items. @cobreweryrun



SWAG DELIVERY:
  • In an effort to get you some goodies during the 3-month Challenge period and not wait until the end of the challenge for everything, we will have your swag available for you in two different batches (more details below)
  • Note: If you live with another SummerChallenge participant(s), we combine shipping packages to conserve resources.
  • (Swag Batch #1) Available in late July/ early August: Items available in this batch include: (a) any optional t-shirt/tank add-ons, (b) registration bib, (c) registration medal, (d) 50-mile sticker + key chain + sticky note pad (VIP Gold registrants, Fun Run ticket registrants, or if you've reached 50 miles by this point), (e)100-mile Fitsoks (VIP Gold registrants, or if you've reached 100 miles by this point), (f) Furry Friends dog bowl. We will ship these items as soon as available - likely late July/ early August.
  • (Swag Batch #2) Available early/mid-October (at the end of the Summer Challenge). At this time, you'll get the following items: the rest of any mileage-based items you've earned but not yet received: 50-mile stickers/key chains/sticky note pads, 100-mile Fitsoks, 150-mile silicone tumblers, 200-mile Choice ($25 merch credit or 5k entry), 250-mile hat, as well as items for any late registrants.
  • If you registered after we sent out t-shirts/tanks in July/August and purchased a t-shirt/tank, you will get your t-shirt/tank in swag batch #2.
  • For each batch #1 & #2, you'll have two options as to how you receive your physical goodies: (1) If you will be attending any of our in-person 5ks at the time these are available, you can pick these up at those 5k events. (2) Otherwise, we will mail them to you. We'll share more details via email once the items are ready!
  • If you live out-of-state, outside the Denver Metro area, or are unable to attend one of the pickups, your rewards/swag will be shipped to you.
  • If you register for the Challenge after swag batch #1 shipping (i.e., early-September), all items will be available for you at the same time as swag batch #2.
  • Fun Run Ticket Swag Note: Please note that any Fun Run ticket participants will receive all of your items with swag batch #1.



FREQUENTLY ASKED QUESTIONS:

And other fine print details

(1) Where can I run/walk/hike/bike? Run/walk/hike/bike far and roam wildly. Whenever and wherever you would like. Keep safety in mind, but go explore the great outdoors!

(2) What time does the event start? Feel free to run/bike/hike/walk any time of day, every day that you are able, from July 1 until September 30, 2024.

(3) Do miles on the treadmill and/or stationary bike count? Yes! We know weather this time of year can be tough, so these indoor miles are accepted. Be sure to capture your mileage in real-time if you use a treadmill or stationary bike in Strava or your favorite tracking device. Then also enter this information in our Challenge app!

(4) How do I submit my miles? All miles will be self-reported in the Summer Edition Colorado Virtual Distance Challenge App. At the end of June, and throughout July/August/September (for those who register later) you will receive information via email with instructions for downloading and using the app. It's super quick & easy to use the app... we promise!!

(5) Do I HAVE to use Strava? Yes and no. We will mostly be using Strava to verify the runs and rides that you are self-reporting. If you currently do NOT use it, please signup for a FREE account here. Then you can link whatever app you do use and never log in again. Almost any app or watch can link straight to Strava. Click Here to see how to link your device. If you are unable to use Strava, we will accept photos or screenshots from any other fitness tracking device, watch, or app throughout the month to make sure you are honestly reporting your miles.

(6) Where can I join the Colorado Brewery Running Series Strava club? HERE!

(7) I like both the t-shirt and tank - how can I purchase both? Easy - just shoot us an email and let us know! We will send payment details for the additional item (t-shirt or tank). [email protected]




WHAT ELSE?

Tag us in your run/walk/hike/bike/beer-drinking photos on Instagram or Facebook throughout the Challenge for a chance to be featured in our posts and stories!

Tag us @cobreweryrun and use the hashtags #covirtualchallenge, #roamwildcolorado, and #cobrs2024

Keep an eye out - we will send you challenge updates throughout July/August/September via email and social media!

Questions? Contact us at [email protected]

Cheers to staying active this summer, and hopefully enjoying some delicious craft beers along the way! We’ll see you out there in the virtual running/walking/hiking/cycling and beer drinking world!


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