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Join us in Edinburgh for our first CIM Social of 2026.We'll be joined by Alastair Stewart from Orbit Communications, where we'll discuss creating a positive narrative in a world where we expect brands to be good citizens. Consumers are now expecting brands to stand for more than just making a profit. Using the crowded renewables sector as a case study, Alastair explores where brands can successfully walk the path of sharing positive environmental initiatives whilst minimising toxic blow-back, using PR and public affairs strategies to turn the tables at a hyperlocal level.
Alastair Stewart is Account Director at Orbit Communications, an award-winning communications consultancy. He is a national columnist specialising in Scottish history, devolution and UK politics. His bylines include The Times, The Scotsman, The Herald and the Edinburgh Evening News.
Registration and networking from 08:30, the event starts at 09:00 and finishes at 10:00. Pastries and refreshments will be provided. If you have any requirements please inform the team at [email protected] at the time of booking.
For those on our CPD programme, by attending this event you can claim the following credits:
CPD category: General business skills
CPD duration: 1 hour
Please visit the CIM website to book. We can't wait to see you there!
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Event Venue & Nearby Stays
Eden Scott - Edinburgh, 132 Princes Street, Edinburgh, EH2 4AH, United Kingdom
Tickets
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