Business Bootcamp - The 5 P's of Marketing

This one-hour workshop, hosted by Dr. Phil Wilkinson, introduces the widely used 5 Ps of Marketing Framework—Product, Price, Place, Promotion, and People. Designed for early-stage businesses and entrepreneurs this session provides practical insights on how to use the framework to create a first marketing strategy.

Key Takeaways:

1. Product: Understand how to frame product or service to meet customer needs.
2. Price: Simple strategies for pricing that align with your target audience and business goals.
3. Place: Understand the best channels and distribution strategies to reach your customers effectively.
4. Promotion: Discover tactics to communicate your brand message.
5. People: Recognize the importance of both you, your team, and your customers in successful marketing.

Event Venue & Nearby Stays

Digital Skills Hub Boscombe, Christchurch Road, Boscombe, United Kingdom