Building your personal LinkedIn strategy - being human in an AI world

Thu Nov 27 2025 at 09:30 am to 12:30 pm UTC+00:00

The Rose Bowl | Leeds

Xpand
Publisher/HostXpand
Building your personal LinkedIn strategy - being human in an AI world
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Be more human in an AI world and stand out from the noise on LinkedIn
About this Event

LinkedIn is a must-have tool for business owners and professionals worldwide. With over 1.2 billion members, it's a powerful platform to expand reach, generate leads, and connect with potential clients.


AI is dominating social media, which is why it’s more important now than ever before, to be more human with your content and your outreach on LinkedIn.


By using LinkedIn the right way, you can cut through the AI noise and establish a strong online presence and grow your brand.


But where do you start?


You start by building a strong LinkedIn strategy that can help establish you as a thought leader in your industry and stand out to your target audience.


Join us at our next workshop, where Jag Panesar, will talk you through building your personal LinkedIn strategy the right way.



Who should attend?

Business owners, and directors who want to master LinkedIn, and build their online presence.



Why should you attend?

Jag and his team have delivered LinkedIn training to clients up and down the country, to help them establish credibility and build their online presence using LinkedIn.


A few comments from past workshop attendees:


‘Not only was the workshop insightful, it was packed with practical strategies the team could implement right away. Jag is incredibly knowledgeable, current, and fresh in his delivery, and his passion for helping professionals succeed on Linkedin really shines through’ - Laura Thompson Cawston Ltd


“The training was excellent in both its content and its delivery. And was so successful we booked a second session! - Suzanne Rutherford, Marketer at Byworth Boilers


“At first when chatting to Jag about LinkedIn, I thought it was a website for CV’s and recruiters. How wrong I was! The training sessions, health checks, advice and guidance we are receiving is superb. LinkedIn is truly a beast and Jag has, and is guiding us through the platform. I am now completely sold on the idea that LinkedIn is an enhanced sales person for my firm.” - Michael Coates, MD at Commercial Expert



What you’ll learn
  • Building a strong LinkedIn strategy that gets you results.
  • What content works on LinkedIn? We’ll spill the what, where, when and how behind a successful LinkedIn content strategy
  • Introduction to content pillars, and how to use them to never run out of content ideas - this ones a biggie!
  • How to become the thought leader in your industry, so you’re the first name that pops into your prospects mind when they need your services.
  • The importance of knowing who your audience is, we’ll help you get into their head.
  • Easy formulas you can use to create impactful content, every time, and much more!


In addition to learning the above, you’ll work through specific exercises, so that you leave with an action plan you can implement immediately, back at base.


Tickets are £145 + VAT plus Eventbrite fees. A VAT invoice for £145 + VAT can be provided if required.


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Event Venue & Nearby Stays

The Rose Bowl, Portland Way, Leeds, United Kingdom

Tickets

GBP 189.22

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