About this Event
In this webinar we take a look at Getty Images newly released report, Building Trust in the Age of AI, which delves into global consumer attitudes towards AI. It highlights the critical importance of authenticity and trust in consumer engagement, with nearly 9 in 10 consumers globally wanting to know whether an image has been created using AI.
Following on from her presentation at BAPLA Focus 2023, Jacqueline Bourke, Senior Director of Creative EMEA at Getty Images, will present this new research in more detail. In this webinar, Jacqueline will cover:
- Trust and its relationship to how images are made
- Generational differences in attitudes to AI
- Regional differences in attitudes to AI
Event Venue
Online
GBP 0.00 to GBP 25.00