Boost Site Conversion With James Kearns - Ex Tesco, TM Lewin, M&S & Boden

Join us on the 19th June 2024 for an exclusive interview with James Kearns, a lifelong retailer with a passion for Ecommerce
About this Event

Join us on the 19th June 2024 for an exclusive interview with James Kearns, a lifelong retailer with a passion for differentiated brands, great product & people.

James has a wealth of experience in how to get almost any ecommerce business firing on all cylinders. From his time in the Merchandising team at Marks & Spencer, right through to the Managing Director of TM Lewin, James has tried it all and learnt a wealth of lessons.

In this free webinar, we are going to be discussing a number of key parts of CRO (Conversion Rate Optimisation), from the theory of how to encourage someone to buy a product online through to those tiny little website changes that shouldn’t work, but just do!

YOUR HOSTS.

James Kearns

Lifelong retailer with a passion with differentiated brands, great product & people. With over 15 years’ experience across a variety of businesses, James is an adept retailer & eCommerce expert. He is currently Managing Director at Rapanui, an award-winning sustainable clothing brand with circularity at its core. Previously, he was Managing Director at T.M. Lewin, a heritage British menswear brand. He also has experience at Boden, Tesco and Marks & Spencer.

Nick Trueman

Relentlessly results-driven marketing expert with over 15 years experience in helping brands scale up through Google. Nick started his career as a PPC executive at a local agency in Surrey and now runs an international Search Marketing Consultancy, hosts the globally famous Winning With Shopify Podcast and hosts lots of webinars, such as this one.

Areas we’ll be covering:

How to understand what customers are looking for & what they really want.
How can a brand build their back-office, brand story / USPs & develop their product offering.
How do you translate that into pixels on a screen - ie. a website.
What you can do to analyse what is helping customers buy and what is putting them off.
Things that James & Nick have found ‘just work’ or are worth trying on your brand.

Who Are We?

We are the hosts of the world-famous Winning With Shopify Podcast.
Listen free: https://winningwithshopify.com

Equally, you can check out our PPC & SEO Consultancy here: https://spec.digital

Your Hosts<h4>Rob Stanbury - SEO Consultant @ Spec</h4><h4>Nick Trueman - Director @ </h4>

We Have More Webinars Coming Up!

That's right, this isn't a one hit wonder. We are running webinars almost every month throughout 2024. The next few are likely available to book too, via our profile on Eventbrite.