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AI-Powered Digital Marketing with Instagram & Facebook Ads at IISC BangaloreMaster AI Tools & Ad Strategies to Grow Any Business OnlineLearn to leverage Facebook & Instagram ads techniques to drive measurable results and grow your business or your client’s business. This workshop is for those who want to:1. Master performance-based strategies to improve campaign effectiveness.2. Learn to allocate budgets efficiently for maximum return.3. Interpret data to make informed marketing decisions.4. Understand how to establish and manage successful affiliate programs.5. Keep up with the latest tools and techniques in performance marketing.Course Module:Audience IntroductionTiming: 10:30 AM – 11:00 AMWelcome & IcebreakerWhy AI-Powered Marketing Matters TodayClear Overview of what the Day will look Like.Module 1: Foundations of Meta AdsTiming: 11:00 AM – 1:00 PMUnderstand the basics of Instagram & Facebook ads and how to set up a successful campaign.Topics Covered* Meta Ads StructureCampaign, Ad Set, Ad – explained in simple terms* Setting Objectives & Target AudienceAwareness, traffic, leads, conversions* Budgeting & Ad PlacementsHow to spend smartly and place ads where they work bestSkills Acquired* Ad setup from scratch* Audience targeting* Budget planning* Campaign structure understandingModule 2: Using AI for Ad Creation & StrategyTiming: 2:00 PM – 3:30 PMLeverage AI tools to build high-performing ad creatives and copy.Topics Covered* AI Tools for CreativesCanva AI, Copy.ai, ChatGPT, DeepSeek, AdCreative.ai* Writing Winning Ad Copy with AIHeadlines, hooks, CTAs using prompt techniques* AI for Audience InsightsAnalyze and adjust your strategy with smart toolsSkills Acquired* Creative ad building* Copywriting using AI* Data-driven thinking* Faster content generationModule 3: Hands-On Ad Building + Real-Time InsightsTiming: 3:30 PM – 5:30 PMBuild your own ad campaigns and understand what makes them convert.Topics Covered* Live Campaign Setup (Simulation)Create an ad using Meta Ad Manager (guided)* Troubleshooting Common MistakesWhy most ads fail & how to fix them* Digital Marketing Trends 2025AI evolution, platform updates, and marketing futureSkills Acquired* Real-world ad creation* Ad performance analysis* Optimization mindset* Future-ready digital marketing approach
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Event Venue & Nearby Stays
Indian Institute of Science, Bangalore, India
Tickets
INR 3499
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