Adelphoi Music - Audio Branding Workshop with Jamie Masters

Thu Nov 24 2022 at 10:00 am to 01:00 pm

Adelphoi Music | London

Adelphoi Music
Publisher/HostAdelphoi Music
Adelphoi Music - Audio Branding Workshop with Jamie Masters
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Our Audio Workshop - FREE to brand and agency teams to explore how your brand can get the most from audio branding
About this Event

Sign up for our unique workshop, and find out for yourself.

Over the course of a session, we'll introduce you to the key features of audio branding theory and practice, take you through a bit of history, and offer you an intriguing new perspective on some standard talking-points:


Emotional engagement – everyone wants it, but where can you find it?

Why should we test a sonic logo for recall?

How much repetition is enough – or too much?

Why should we care about brand 'fit'?

Should a brand melody be 'flexible'?

Are jingles coming back? Should we be afraid? Does a brand theme last forever? What could K*ll it?


A chance to challenge your own preconceptions, answer some burning questions, and get to the bottom of what's at stake in this hotly-debated field of modern marketing.


The workshop will be led by Jamie Masters, Adelphoi's Head of branding strategy

Check out his podcast series in association with Advertising Week (AW360) - https://www.adelphoimusic.com/news/view/the-adelphoi-music-podcast-collected


Event Photos
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Event Venue & Nearby Stays

Adelphoi Music, 26 Litchfield Street, London, United Kingdom

Tickets

GBP 0.00

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