Name: Workshop: Speak Up, Show Up: Building a Brand Through Purposeful Communication
Start: 2025-08-21T10:30:00-07:00
End: 2025-08-21T12:00:00-07:00
Location: The Catalyst - 119 N Gilbert Road, Ste 102, Gilbert, AZ 85234

In a noisy world full of competing messages, the most successful professionals aren’t just building businesses -they’re building brands that speak clearly, confidently, and with intention. Speak Up, Show Up is a 90-minute interactive workshop designed for professionals, entrepreneurs, creatives, and community leaders who are ready to align their personal and professional presence with the impact they want to make.
Led by brand strategist Mindy Jones and communication expert Mark Newman, this dynamic session brings together two powerful perspectives: how to establish a brand that’s rooted in authenticity, community, and credibility, and how to communicate that brand in a way that builds trust, connection, and confidence.
In the first half of the workshop, you’ll work through five foundational pillars of brand development - personal authenticity, community engagement, content storytelling, strategic partnerships, and experiential exposure. You'll reflect on how you're currently showing up, where you're not yet visible, and what your brand is silently saying about you when you’re not in the room.
In the second half, you'll dive into the art of intentional communication. You'll explore how the words you choose, the stories you tell, and the feelings you leave behind shape how your brand is experienced by others. From sales conversations to networking moments to leading a team, you’ll learn how to speak up with clarity and conviction - without compromising your values or voice.
This is more than a lecture - it’s an activation. You’ll be guided through interactive exercises, peer conversations, and Exactly What to Say® prompts that help you uncover the truth of how you want to be seen and remembered. Whether you're just getting started or refining your next chapter, this workshop will leave you with actionable clarity, renewed confidence, and a fresh commitment to showing up with purpose.
Facilitated by Mindy Jones and Mark Newman. Presented by Desert Financial Credit Union and National Bank of Arizona. For full event details including a list of sponsors, please visit the official event page.