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Join us for a free workshop where you'll learn how to leverage the power of library databases to conduct comprehensive and effective market research.Are you looking to get more information about your potential customers but don't know where to start? Learn how to harness the power of powerful online databases to:
• Gain valuable insights into your target market, including demographics, purchasing habits, and trends.
• Identify and analyze your competitors, their strengths and weaknesses, and their market share.
• Uncover industry reports, forecasts, and other critical data to inform your business decisions.
• Learn how to navigate popular library databases Mergent Intellect, Reference Solutions, and Gale Business: Demographics Now with confidence.
This workshop is ideal for:
• Entrepreneurs and small business owners
• Marketing professionals
• Anyone interested in learning how to conduct market research
No prior experience is necessary! Our Business Specialist, Lauren Gramly, will guide you through everything you need to know, from database access to search techniques.
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Starting or growing a business? We can help!
champaign.org/business
For all events at the library:
champaign.org/events
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Event Venue & Nearby Stays
Champaign Public Library, 207 W Healey St, Champaign, IL 61820, United States,Champaign, Illinois
