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What is a Wassail? It is most commonly known as a seasonal beverage but is also the act of festive community merrymaking!We are encouraging Salem's downtown businesses to try and make the local shopping experience extra wonderful that weekend. On Sunday, Salem Main Streets has invited Carolers, a brass band, and Mr. & Mrs. Claus to roam the streets bringing cheer.
Follow along for all the details about specials, treats, and fun activities!
Businesses wishing to participate should contact [email protected].
Currently participating businesses/events include:
Artemisia Botanicals - Winter tea tasting
Curly Girl Candy Shop - Free Mystery Gift with purchase
Diehl Marcus & Co - Sample of wassail-inspired tea for customers
Emporium 32 - In-store treats and festivities
Ghost Ship Yule Market - Saturday & Sunday, 11 am to 6 pm, Old Town Hall
History Alive -
Longboards - Sunday, 11am to 1pm, free facepainting with Boston Face Painter. Daily Deal - 1/2 off apps at the bar all day and kids eat free with an adult meal.
Modern Millie - Come in for all your holiday fits! We have an abundance of festive pieces for any occasion.
Moons Gift Shop - Free gifts with multiple purchase tiers, as well as some discount promos on select items in store.
Nocturne - Locals discount of 13%
POPPED! Gourmet Popcorn & Ice Cream
Salem Bespoke Boutique - Free gift with a purchase over $100.
Salem Flea Holiday Market - Saturday, 11 am to 5 pm, $5 entry with 30+ vendors, merry music, and signature festive cocktails
Salem Flea Marketplace (11 Dodge St Ct) - Sunday, Twelve Month Aura pop up
Whimsy's Sweet Life - Chocolate fountain from 12 pm to 4 pm
Wolf Moon Shop - Free gift with every purchase!
Zitelle - FREE Gift with every purchase.
For more holiday fun all season long, check out www.salemholidayhappenings.org.
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Event Venue & Nearby Stays
265 Essex St, Salem, MA, United States, Massachusetts 01970
Concerts, fests, parties, meetups - all the happenings, one place.











