Advertisement
Customer experience is one of the key differentiators in attracting and retaining more customers in a world where products become increasingly homogeneous.This EXPERIENCE module will up the game for service providers to deliver exceptional service to customers by triggering and evoking positive emotions via the development of a Standard Emotional Procedure (SEP).
Customised and useful templates have been curated to provide step-by-step guidance to develop the Customer Persona and respective Customer Experience journey that will impress the audience at the various touchpoints.
This module is part of the Advanced Certificate in Transforming Enterprises. It is available on a standalone basis.
https://academy.smu.edu.sg/courses/transforming-enterprises-module-1-experience-english-mandarin
Advertisement
Event Venue & Nearby Stays
SMU Singapore, 60 Stamford Rd,Singapore