About this Event
Traction First: Because ‘We Use AI’ is NOT a Business Model
Most founders think they have a sales problem. In reality, they have a traction problem. Join us for a fast-paced, high-impact session exploring the Traction First methodology — a proven approach to help businesses generate real revenue in 30 days or less.
Whether you're pre-product, post-launch, or trying to figure out what to build next, this event will give you actionable strategies to sell before you scale.
What You'll Learn:
- Why traction is the only thing that matters early on
- How to identify your “aspirin-level” problem to solve
- The 30-day playbook to drive revenue before writing a line of code
- Real-world case studies from B2B and B2C startups
- How AI and automation are reshaping go-to-market testing
What to Expect:
- 30-minute Networking
- 45-minute Keynote with Josh Barter
- 15-minute Live Q&A
Who Should Attend:
- Business leaders looking to grow
- Innovation leads inside large orgs
- Product managers and marketers
- Startup founders
- Anyone responsible for driving real growth
Date: September 17, 2025
Time: 2:00 PM – 3:30 PM
Location: City Innovations HQ – “The Tower”
38 Fulton St W, Suite 420 Grand Rapids, MI 49503
(in the San Chez building, on the fourth floor)
Parking: Street parking is readily available, and there is a parking garage across the street.
Event Venue & Nearby Stays
38 Fulton St W suite 420, 38 Fulton Street West, Grand Rapids, United States
USD 0.00
