About this Event
Duration: 1 Full Day (8 Hours)
Delivery Mode: Classroom (In-Person)
Language: English
Credits: 8 PDUs / Training Hours
Certification: Course Completion Certificate
Refreshments: Lunch, Snacks and beverages will be provided during the session
Course Overview
This course is designed to help tourism operators, hotel managers, winery owners, and event planners enhance their skills in innovation, customer experience, and wine business management. You will explore strategic approaches to attract more visitors, develop unique offerings, and leverage the latest trends in the tourism and hospitality sector. The training emphasizes practical solutions, interactive sessions, and real-world case studies to help you stay competitive in the Niagara region’s tourism and viticulture industry.
Learning Objectives
By the end of this workshop, you will be able to:
- Implement innovative strategies to attract and retain visitors
- Optimize wine business operations for profitability
- Enhance customer engagement and experience effectively
- Plan and execute successful events within your tourism business
- Leverage digital marketing tools to boost brand visibility
- Develop strategic partnerships for sustainable growth
Target Audience
Tourism operators, hotel managers, winery owners, event planners
Why It’s the Right Fit for You:
Choosing this course means investing in practical, actionable skills tailored to the Niagara tourism and wine industry. You will gain insights into innovation, customer engagement, and operational excellence directly applicable to your business. Our expert-led sessions combine interactive learning, real-world examples, and industry best practices. You will leave equipped with strategies to enhance competitiveness, improve guest satisfaction, and increase revenue. Whether you manage a hotel, winery, or organize events, this course provides the tools to stand out in a growing market.
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Smart Savings for Groups
Register in groups: 3 + participants save 10% each, while 10+ participants save 15% each.
Looking to train your team without leaving your office?
We provide in-house training sessions customized to your organization’s needs. Our experts can tailor modules, exercises, and case studies to address your team’s specific challenges, ensuring maximum relevance and impact. Ask us how we can bring this 1-day workshop to your workplace and empower your staff with practical skills.
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Agenda
Module 1: Tourism & Hospitality Landscape in Niagara
Info: • Overview of the Niagara region’s tourism economy
• Key trends in hospitality and wine tourism
• Challenges and opportunities for tourism operators
• Activity
Module 2: Innovation in Tourism Services
Info: • Identifying gaps in service offerings
• Incorporating technology to enhance guest experiences
• Creative marketing strategies for tourism businesses
• Activity
Module 3: Wine Business Fundamentals
Info: • Understanding wine production and varieties
• Key business operations for wineries
• Compliance and licensing essentials
• Activity
Module 4: Customer Experience & Engagement
Info: • Crafting memorable guest experiences
• Managing feedback and reviews effectively
• Personalization and loyalty programs
• Role Play
Module 5: Event Planning & Management
Info: • Planning successful winery and tourism events
• Budgeting, logistics, and vendor management
• Marketing and promoting events
• Activity
Module 6: Digital Marketing for Tourism & Wine
Info: • Leveraging social media and online platforms
• SEO and content strategies for wineries
• Tracking analytics and performance metrics
• Activity
Module 7: Sustainability & Eco-Tourism
Info: • Implementing sustainable practices in operations
• Green certifications and community impact
• Promoting eco-friendly experiences to visitors
• Case Study
Module 8: Strategic Partnerships & Collaboration
Info: • Building alliances with local businesses
• Networking with tourism boards and associations
• Joint marketing campaigns
• Activity
Module 9: Revenue & Profit Optimization
Info: • Pricing strategies for tours, events, and wine products
• Maximizing ROI on tourism initiatives
• Cost control and financial management
• Activity
Event Venue & Nearby Stays
Regus - St. Catharines, ON, Regus Office Space, St. Catharines, Canada
CAD 517.76 to CAD 621.26