About this Event
Learn to efficiently create high-quality reels, implement AI into your social media strategy, and build repeatable content systems that keep your team organized.
You’ll walk away with a blueprint for success, not just motivation with no aim.
As an expert in digital marketing and social media strategy, I have helped established B2C businesses, companies, entrepreneurs, and even municipalities, reach their target audiences through strategic content creation. With a background in high-level real estate marketing, hospitality, higher education, and passing municipal levies, I specialize in transforming individuals and teams into strategic and efficient content creators.
What we’ll cover:
The day will be structured into focused modules, each paired with hands-on practice and breakaway sessions. Yes, you’re going to talk to your neighbor.
Here, you’ll actively apply what you learn in real time, building the foundational habits that will eventually lead to a social media strategy you’re proud to showcase.
Module 1: Mission Statement and Goals
Module 2: The platforms
Module 3: Social Media Funnels
Module 4: Creating content in less time than ever before (ideas, video hacks, captions)
LUNCH
Module 5: Enlisting the power of AI in your social media strategy (yes, you’ll get prompts)
Module 6: Post and Schedule (workflows, automations and scheduling tools)
Module 7: Building your community (aka, using Instagram as a lead nurturing tool)
Here’s what to bring:
Dress to impress because you’re going to film some reels.
If you have a tripod and light, bring them. Recommendations here.
A way to take notes.
What others are saying:
“Sarah has carved out a niche in her business and has significantly impacted several education and fire district levies through her social media assistance and education. Her expertise in educating municipal agencies on effective social media strategies, as well as the relevant rules and regulations, has proven extremely valuable to those she has worked with.”
Paul Bowen, SBDC
“This industry is constantly changing and [Sarah] is someone who can keep us at the top of our game. We’re definitely looking to get her back on our calendar for later this year.”
Jenalynn Mahoney, Former Education Chair of Walla Walla Association of Realtors
Event Venue & Nearby Stays
2417 W Kennewick Ave suite b, 2417 West Kennewick Avenue, Kennewick, United States
USD 318.76