The Peterborough Business Expo

One of the fastest growing Cities in England, Peterborough is home to an abundance of talented and driven individuals all seeking to make their mark on the City and beyond.

The Peterborough Business Expo brings together businesses small and large from across Peterborough and the wider County of Cambridgeshire, to showcase their business, services and products, to learn and grow.

We are pleased to welcome Tom Hennessy CEO of Opportunity Peterborough and Paul Bristow Conservative MP for Peterborough to The Peterborough Business Expo, where they will talk about how they continue to support local businesses to bounce back and grow stronger post-Covid, sharing what support is available, and what the future holds for our region.

10:30 - Lisa Parrett from WPA Healthcare Private Health Insurance, Why now and Why WPA

11:00 - Tess O'Kane from The Transformation Agency, How healthy Is your ecosystem? How much energy, vitality & movement.

• Some of the characteristics of a healthy ecosystem include energy, vitality and an ease of movement

• There are some fundamental principles that underpin these characteristics

• We are passionate about building systemic capability INSIDE organisations

• If you are leading/facilitating change within your organisation - this is a MUST ATTEND presentation

11:30 - Heather Knapp from Evolve Community Charity Mental Health & Why Workplace Wellbeing Makes Commercial Sense.

12:00 - Andrew Goode from Blue Dolphin - Convert Your Website Into A Lead Generator. If you have the feeling that your website could be doing so much more for your business, then this presentation is for you.

The presentation will cover practical approaches and techniques to improve the performance and conversion capabilities of your website.

Using actual company examples we will see how changes made on an incremental basis resulted in measurable performance improvements.

Delegates will leave with a number of takeaways that they will be able to apply to their website. During the session one company who attends will be able to benefit from a live website evaluation to review their website ( note companies will need to provide their website details at point of registration)

12:30 - Peter Lawrence from Human Capital Due Diligence Process

The "People are our Greatest Asset" mantra, seems to get forgotten when buying or selling SME businesses as emphasis is on Financial and Legal DD. Peter Lawrence of Human Capital Department talks through the process of Human Capital Due Diligence including real life examples from Private Equity Clients that have benefited from using this process to drive better decisions .

13:30 -Julie Randall from Enlivened / The ‘Soft Power’ Paradigm and Women in the workplace.

According to UK statistics women are 60% more likely to suffer from stress and burn out than men. One in four women will be diagnosed with depression compared to one in ten men. The gender pay gap is the highest it’s been in 20 years and they’re less happy than they were 40 years ago.

This is regardless of age, how much money they make, if they have children or not, whether they’re married, single, divorced etc. and where they live.

So, how does a woman who wants to make her highest contribution in the world step up to leadership and do that in a way which also allows her to be healthy and happy?

During the presentation we’ll look at;

• The ‘Soft power paradigm’ and what it means.

• Masculine V Feminine energy – It’s not a competition, it’s just different.

• The ‘Soft power’ principles in relationship to yourself and others.

Delegates will leave with a fuller understanding of ‘The Soft Power’ paradigm, it’s principles and how they can help them not only in the workplace but in other areas of their lives too. One lucky Delegate will also get a complimentary token to take our Women’s Power type profiling assessment, with full debrief to follow.(Valued at £150) https://www.enlivened.co.uk

14:30 - Eric Siecker from Transworld M&A Advisers. Preparing your business for sale to maximise value. It is sometimes said that whenever you start a business you should do so with an exit in mind. Whether that did happen or not, it is never too late to start preparing for an exit and this seminar will give you insight into what are important aspects to get right for a successful sale. Who will buy your business and what is their motivation? And what will they be looking for and what will turn them off? This seminar will be full with practical tips to help you plan your successful exit.

15:00 - Dez Calton from Optimyzd

"£20 million+ spent on Google Ads, here are the top 5 things learnt (and what you can learn)"

A look under the hood of the Google Ads platform.

I will share some useful hints and tips along the way to help you be as efficient as possible with your Google Ads budget.

There will also be some handy one-sheeters to take away as well as some nice little giveaways!

Event Venue & Nearby Stays

Brightfield Business Hub, Bakewell Road, Peterborough, United Kingdom