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π THE ONLY VIA LA MODA Annual Sale 202519 Banfield Road, Johannesburg
π Thursday 27 β Saturday 29 November 2025
π Thurs & Fri: 09:00β15:00 | Sat: 09:00β13:00
β¨ THE LEGEND RETURNS β¨
Once whispered about. Now revived.
The most exclusive sale in South Africaβs luxury handbag world is back β and itβs bigger than ever.
Before 2020, collectors queued from 4am outside our showroom for this event. Now, five years later, THE ONLY VIA LA MODA Annual Sale returns with its signature blend of heritage craftsmanship, bold design, and once-in-a-year prices.
This is not an online sale.
Itβs a three-day in-store experience reserved for discerning clients who appreciate the rarity of true exotic leather luxury.
π WHAT TO EXPECT:
β’ 25%β50% off thousands of handbags and accessories
β’ Legendary Managersβ Flash Sales up to 70% off β announced spontaneously during the event
β’ Collector-grade ostrich, oryx, python, linen and one-of-a-kind handbags, accessories and archive pieces
π THE DETAILS:
π Via La Moda Showroom β 19 Banfield Road, Johannesburg
π Thursday 27 November β 09:00 to 15:00
π Friday 28 November β 09:00 to 15:00
π Saturday 29 November β 09:00 to 13:00
π WHY IT MATTERS:
This is the annual event for collectors and connoisseurs who seek more than a handbag β they seek a piece of luxury history.
Once a year. Never repeated.
πΈ TIP:
Dress for the occasion. Bring your best bag envy energy.
β Donβt miss it.
Tag your shopping partner, click βGoingβ, and join us for the return of South Africaβs most exclusive luxury sale.
#ViaLaModa #TheOnlySale #LuxuryCollectorsOnly #OstrichLeather #InvestmentLuxury #JohannesburgEvents
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Event Venue & Nearby Stays
19 Banfield Road, Industria North, 1709 Johannesburg, South Africa, 19 Banfield Rd, Johannesburg, 1709, South Africa
Concerts, fests, parties, meetups - all the happenings, one place.










