The One-Day Branding Bootcamp Intensive (Interactive Workshop)

Fri Sep 16 2022 at 09:00 am to Sat Sep 17 2022 at 04:00 pm

5201 N Armenia Ave | Tampa

Micheal K. Bigos  |  Brand Identity Specialist + Designer  @michaelkbigos
Publisher/HostMicheal K. Bigos | Brand Identity Specialist + Designer @michaelkbigos
The One-Day Branding Bootcamp Intensive (Interactive Workshop)
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The one-day branding bootcamp which provides the clarity, resources and actionable steps to successfully position and brand your business.
About this Event
WHY YOU SHOULD ATTEND THIS BRANDING BOOTCAMP...

Branding is one of the most important assets you can have and helps to show potential customers you’re an established and trustworthy business. But, this isn’t always easy to achieve and spending money to advertise your business without establishing a clear brand promise first, won't go far.


Most startups lack the necessary resources to brand their business from the ground up, and with brand strategy costing upwards of $10-30k, businesses often forego this stage in efforts to launch. This is extremely risky!

Because of this, is hosting a Branding Bootcamp Intensive (Interactive Workshop) where he guides you through the important phases of brand discovery, strategy, positioning and messaging when branding a business.

He'll help you to focus your business's offer and attain the verbal clarity to SUCCESSFULLY position your business in the marketplace - regardless if you're just starting out or looking to level-up. In the end, you'll be confident and assured that your message, story and persona resonates with your audience and your marketing will work.


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THIS IS A $2,500+ VALUEBefore you waste another dollar on building a website or social media ads, you need to ensure your business's brand has the clarity and foundation to sustain and scale.
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Branding Bootcamp Itinerary Friday, September 16 - Workshop 9:00am - 4:00pm

One Day Branding Bootcamp Intensive (Interactive Workshop)

8:00 am- Check-in

9:00 am - Morning Workshop Sessions

12:30 pm - Lunch

1:30 pm - Afternoon Workshop Sessions

4:00 pm - Conclusion / Q&A


Saturday, September 17 - Fireside Chat 6:00pm - 8:00pm

Fireside Chat (VIP) Q&A, Networking

6:00 pm - Fireside Chat + Q&A

7:30 pm - Networking Social

8:00 pm - Conclusion



WHAT'S INCLUDED:
Discover Your Why (The Ethos of your Brand)
  • Uncover your purpose, cause or belief, and the underlying reason you got into business in the first place. Uncover the driving force which will inspire, align and bring fulfillment to both yourself and those you choose to help grow your business. Your “why” helps to establish the secret sauce your business will use to inspire and connect with your customers.

Define Your Brand Identity & Attributes
  • Express your business’s personality and values – build a comprehensive and consistent experience that resonates with your customers and nurtures lasting relationships with discovery exercises and tools to help uncover your brand’s attributes. These key factors are essential to your identity and how we ‘experience’ your brand and it’s touch-points.

Position Your Brand For Success
  • Make yourself irreplaceable! “Positioning” is how you turn ideas into competitive advantage. This module dives into HOW to communicate your offer and cause customers to both listen, then buy from you, rather than your competitor. Undifferentiated brands compete on price, while differentiated or charismatic brands are the ones which customers feel there is no replacement for – which equals positioning.

Clarify Your Message
  • In these uncertain times, businesses that have clarified their message and positioned their brands effectively are much more likely to survive. In this module, get your message and branding-approach right. Michael will show you how to communicate and position your business in the marketplace, draw people in when you explain what you do, and eliminate confusion from your messaging so customers listen and buy.


BONUS Materials & Resources:

Insights to successful brands - We'll remove the veil of branding and marketing, simplifying the approach and narrative as well as explore key attributes of successful brands.

5 Design Elements for success - Use these five elements in all designs and be assured your message is clear and actionable for your customers.

Navigating Creative Services - Nuggets to navigating the landscape when working with creatives, agencies and firms for your business - the Do's & Don'ts


Additional Details:
Lunch and Refreshments will be catered / provided by Panera Bread®
Facility is pre-COVID treated/cleaned
Security Officer on Premises
WiFi Available
Disabled Facilities and pathways are accessible

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Stop Wasting Money On Marketing That Doesn’t Work!
GET CLEAR. GET NOTICED. GROW YOUR BUSINESS. Reserve your seat TODAY for the Branding Bootcamp Intensive (Workshop) with Michael K. Bigos
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Event Venue & Nearby Stays

5201 N Armenia Ave, 5201 North Armenia Avenue, Tampa, United States

Tickets

USD 100.00 to USD 150.00

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