The Future of AI in Content Creation and Advertising

Sat Nov 09 2024 at 10:30 am to 01:00 pm UTC-08:00

Silicon Valley Bank | Menlo Park

GirlUp Entrepreneurs
Publisher/HostGirlUp Entrepreneurs
The Future of AI in Content Creation and Advertising
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Discover how AI is revolutionizing content creation and advertising at our event - it's gonna be lit!
About this Event

Welcome to our event on "The Future of AI in Content Creation and Advertising."

​We’re thrilled to have three incredible thought leaders joining us to explore how AI is reshaping these industries. Together, they’ll dive into how AI is powering breakthroughs in creative content, enhancing personalization, and driving business results in the digital space.


Dress Code: Blue


Speakers’ Introduction

​Purvanshi Mehta is the co-founder of Lica, an AI-powered video production and design platform for businesses. Her entrepreneurial journey began in 2017 when she founded her first company to democratize math learning through AI, pioneering the use of deep learning for math problem-solving with an accessible AI tutor.

​With a background in computational neuroscience and experience at Microsoft building foundational AI models, Purvanshi identified a significant market need in the video creation space. Recognizing that 90% of business creators—such as marketing teams and founders—struggle with producing polished videos due to time and budget constraints, she developed Lica to bridge this gap.

​Lica offers an AI video producer that collaborates with creators to craft engaging videos that effectively convey complex ideas while enhancing brand presence.


​Bolbi Liu is the founder and CEO of AdsGency AI, a trailblazing advertising data platform powered by AI agent technology. AdsGency stands out by automating the traditionally manual processes of data integration, tag data organization, 360-degree customer profiling, and ad creative generation. This innovative approach enables seamless data unification and personalized advertising at scale.

​Bolbi’s deep ad-tech expertise stems from roles at Amazon and DiDi Chuxing, as well as his experience as a machine learning recommendation algorithm engineer at Sina Weibo, where he developed a proprietary advertising product from the ground up. Under Bolbi’s leadership, AdsGency has secured partnerships with industry leaders like Reddit and USPS and counts enterprise clients such as Inke and Peace Collective.

​Within just eight months of launch, AdsGency has reached nearly $1 million ARR and recently closed a successful funding round with backing from Uphonest Capital, Hat Trick Capital, and Brightway Future Venture—poised to achieve $3 million in annual revenue. Bolbi holds a Master’s degree in Mathematics and Data Science from Georgia Tech and has furthered his leadership skills in the EMBA program at the University of Southern California.


​Kristin Lundin is the CEO of SkillProfile, a startup changing the way individuals and employees manage skills and feedback. She was previously the Vice President of Product and AI at TapClicks, a marketing analytics company and helped that company grow from their first enterprise account in 2011 to over $30M. She is passionate about theater and lives in San Jose with her boyfriend and way more board games than any person should.


Event Sponsor:

​SVB


Photo and Video Disclaimer

​​​​By attending this event, participants grant all Event Organizers the irrevocable right to use any photographs, videos, and audio recordings taken, for any purpose, worldwide, without compensation. Participants agree all materials are Event Organizers’ exclusive property and release them from any claims.

​​​​Your email address will be shared with Event Organizers for the purposes of sending you invitations to upcoming venture capital and other startup events.

​​​​Many thanks to the sponsors and partners below for supporting our event!


​​​​About

​​​​We are B.E.L.L.E (Boundless; Entrepreneurship; Liberty; Liaison; Empowerment), a community of women entrepreneurs dedicated to breaking boundaries and building futures.

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Event Venue & Nearby Stays

Silicon Valley Bank, 2770 Sand Hill Road, Menlo Park, United States

Tickets

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