Learn how to use the power of storytelling to create a narrative for your company, grow users&sales and get your story out into the world.
About this Event

Storytelling Masterclass

Lisbon

Unlock the power of storytelling to boost your sales, marketing, and branding! Join us for a transformative 6-hour workshop where you'll learn how to craft compelling narratives that resonate with your audience and drive business growth.

What You'll Learn:

The fundamentals of storytelling in business
How to create a brand story that connects with customers
Techniques for using storytelling in marketing and sales
Real-life case studies and success stories
Interactive exercises to develop your storytelling skills

Who Should Attend:

Founders
Business owners and entrepreneurs
Marketing and sales professionals
Brand managers and communicators

The workshop is in English. The venue in the city center of Lisbon is dependent on the final attendance numbers (TBD) and will be announced on the event page 2 days prior to the event.

About the speaker

Fergus Sweeney, the CEO and Founder of Purple Coulee, is a master storyteller and digital strategist with extensive experience in creating impactful narratives for brands. He has led successful storytelling campaigns across Europe and the US, bringing a unique blend of creativity and technological innovation. Fergus's workshops draw on his deep expertise in content creation, AI tools, and strategic communication, making them an invaluable resource for startups looking to enhance their marketing and branding efforts. Join Fergus to learn how to craft compelling stories that resonate and drive business success.