State of Local

Discover the latest insights shaping our local business landscape at the 2025 State of Local presentation! Be the first to explore key findings from our comprehensive survey, uncover emerging trends, and gain actionable strategies to strengthen your business.
InUnison's Vice President, Diana McMahon, a dedicated advocate for local businesses, will guide you through the data, highlighting opportunities and insights tailored to our community.
Additionally, we are pleased to welcome Renee Haltom from the Richmond Federal Reserve Bank, who will provide a macro-level analysis and comparative insights to contextualize the State of Local data within broader economic trends.
Enjoy lunch while engaging in meaningful discussions, gaining valuable perspectives, and connecting with fellow business leaders. Secure your spot today!

Vice President

Diana McMahon serves as the Vice President of InUnison, formerly Retail Merchants. She manages various strategic elements, including their marketing and membership initiatives. In addition, she manages research initiatives, such as the State of Local report, that provide valuable insights that inform the organization’s strategies and decisions.

Vice President & Regional Executive

Renee Haltom is Richmond regional executive and vice president of Research communications at the Federal Reserve Bank of Richmond. Her work involves engaging business, banking, and community leaders on national, regional, and local economic conditions to inform the monetary policymaking process, as well as sharing information about the Federal Reserve System.

Secure your spot today as space is limited. Registration includes a boxed lunch from local business, Morrissey’s Catering Co.

*InUnison members please visit our site to register - Public InUnison Events | InUnison

Event Venue & Nearby Stays

Dominion Payroll, 3200 Rockbridge Street, Richmond, United States