About this Event
Marketing educates prospective customers about what your business does and how it serves a need they have. It also creates a lasting image of your business that stays in their minds after the transaction is over. By doing so, marketing builds your brand.
You’ll identify potential customers and create a plan for finding your first customers. You’ll also develop a brand identity, including a logo, marketing materials, a website, and your social media accounts. At its most basic level, marketing means attracting attention to what you sell. If they don’t know what you’re selling, customers can’t buy it.
Speaker: Michael L. Thompson, Beverly Branch Manager, SCORE Northeast Massachusetts
This informative workshop is offered at no cost and is being sponsored in partnership with the and the
Event Venue & Nearby Stays
The Enterprise Center at Salem State University, 121 Loring Avenue, Salem, United States
USD 0.00