Start-up & Grow: Foundations of Content That Connects (Meta Focus)

Sat Feb 07 2026 at 10:00 am to 01:30 pm UTC+00:00

Business and IP Centre Leeds | Leeds

Business & IP Centre Leeds
Publisher/HostBusiness & IP Centre Leeds
Start-up & Grow: Foundations of Content That Connects (Meta Focus)
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lay the groundwork for a social media presence that is focused, authentic, and sustainable.
About this Event

Important Eligibility Notice – Please Read Before Booking

This workshop is funded by the UK Government through the UK Shared Prosperity Fund in partnership with the West Yorkshire Combined Authority. As such, strict eligibility criteria apply:

  • You must be a resident of Leeds Local Authority to attend this workshop.
  • Attendees must either be considering starting business or already running a business
  • Anyone attending the workshops needs to fully register on the programme and complete attendance slips for each session.

We kindly ask that you do not book if you do not meet these criteria, as places are limited and reserved for eligible participants only. Thank you for your understanding and cooperation.


Foundations of Content That Connects (Meta Focus)

10:00am registration

10:15am workshop commences

Get clear on your brand’s message, audience, and content game plan. In this session, we’ll lay the groundwork for a social media presence that feels focused, authentic, and sustainable with a focus on Meta (Facebook & Instagram).

We’ll cover:

• Defining your audience and what they want – helping you understand how to speak to them

• Choosing your content pillars so that you can plan your posts with confidence

• Tips for planning ahead – so that you can make the most of your time and opportunities, even when you’re short on time

• Best practices for Meta platforms

You’ll leave with:

• A content framework that you can adapt to your business

• Confidence to post with purpose across Meta platforms – but also other social media channels.

• Ideas to help you stay visible and consistent

Book your place for the full series -


About Your Facilitator:

Rebecca works with start-ups and SMEs across the UK, delivering practical, tailored marketing support. She’s also a trusted trainer, known for making marketing feel clear and approachable.

She’s been recognised on Insider Media’s 42 Under 42 list and the Northern Power Women Future List.


This project is part-funded by the UK Government through the UK Shared Prosperity Fund

The Start-up and Grow project is being delivered by Leeds City Council and Leeds Libraries, and is part funded by the UK Shared Prosperity Fund (UKSPF). In West Yorkshire, the West Yorkshire Combined Authority leads the implementation of the Fund as part of the Mayor's ambition to make West Yorkshire the best place to work, learn and live. "


Privacy policy statement

After you have attended one of our events we ask that you complete a short feedback form. We will use the information you provide to improve the services we offer in line with our legitimate interests. This information is collected and transferred to us by our third-party processor, Impact Reporting using their Impact Assessment Tool. Impact Reporting will retain your data to save time when completing any future feedback forms we may send you. For more information about how they use personal information, please see their privacy policy online at

For information about how the British Library will use your personal data, you can view our Privacy Policy at

For information about how Business & IP Leeds will use your personal data, you can view our privacy policy at:


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Event Venue & Nearby Stays

Business and IP Centre Leeds, Leeds Central library, Leeds, United Kingdom

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