Name: Social Media Marketing
Start: 2024-07-02T10:00:00+01:00
End: 2024-07-02T14:00:00+01:00
Location: Truro and Penwith College

Unravelling the world of social media, the magic the mystery and how it can perform alongside your existing marketing.
About this Event

Unravelling the world of social media, the magic the mystery and how it can perform alongside your existing marketing

A 4-hour course with Karen Hoyle that includes:

What is social in 2024 - Top Channels to use and how they perform today
It's Social Media - Be Social - But its an art!
Content - Writing for Socials, Photography, Video, Live Video, AI Content
Facebook Ads - Ad platform and Meta Business Suite Live - Reach your target customer
LinkedIn, X, and Instagram - An overview
Choose 3 and do them well - make your choice, plan your budget and your content - Your strategy

About Karen Hoyle

A board level strategic marketing and business professional. A strong and successful commercial sense has been developed following hands-on work with National and International leading brands as Head of Marketing and Internal Communications and Consultancy positions. 'Influential Woman of the Year Finalist' in Venus Business Awards. Strengths lie in guaranteed delivery to timely and appropriate planning, team management, commercial focus, marketing ROI, marketing strategy, innovative digital strategies, thought leadership and cutting through the treacle to focus on priorities.

Working with £Million businesses as well as SMEs.

Specialties: Marketing Strategy and Planning, Business Growth Strategy, Social Media Management, Internal Communications, PR, Digital Marketing Strategy, Storytelling and Content, SME Growth, Team Management and wide-ranging Marcoms. Agile Qualified Practitioner, Experienced speaker and presenter. Lecturer and tutor.

Linkedin profile explains all: https://www.linkedin.com/in/karenhoyle/

Funding Statement

Digital Futures is part-funded by the UK Government through the UK Shared Prosperity Fund, a central pillar of the UK Government’s Levelling Up agenda providing £2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK by investing in communities and place, supporting local business, and people and skills.