SOCIAL MEDIA: CREATE, POST & SAVE TIME

Ready to take your social media game to the next level? This hands-on workshop is designed to help you put into practice top tips and strategies to attract customers and increase your social media presence. Bring your phone, and get ready to create engaging posts on the spot with expert guidance.

Workshop Agenda:

Mastering Social Media Marketing

• Recap of key social media marketing strategies.
• How to craft a compelling online presence for your brand.

Creating Engaging Content and Visual Storytelling

• Tips for producing content that resonates with your audience.
• The art of visual storytelling to connect with your followers.

Utilising Social Media Advertising Effectively

• How to make the most of paid social media ads.
• Understanding different ad formats and targeting options.

Tagging & Hashtagging

• Best practices for tagging and hashtagging to increase visibility.
• How to identify and use trending hashtags effectively.

Basics of Social Media Analytics

• Introduction to key metrics and what they mean for your brand.
• Understanding the basics of engagement rates, reach, and impressions.

Using Analytics Tools to Track Performance and Adjust Strategies

• Hands-on demonstration of popular analytics tools.
• How to use data to refine your content strategy and improve results.

Strategies for Growing Your Follower Base

• Proven tactics to attract and retain followers.
• How to leverage collaborations, giveaways, and other growth strategies.

Developing Your Retail Content Strategy

• Crafting a tailored content strategy for your retail brand.
• Aligning your social media efforts with your overall business goals.

What to Bring:

• Your phone, fully charged and ready to go.
• Access to your brand’s social media accounts.

By the end of this session, you'll have created live posts and developed a solid content strategy that you can implement immediately. Join us for this practical, results-driven workshop and start seeing real impact from your social media efforts!

Who We Are:

We’re Wendy & Marcus Walker are your Retail High Street Advisors throughout Gedling Borough. A husband and wife team, we have worked together for over 30 years and have run own business, Ovy Design since 2000. We've shared a similar journey to business owners in the Borough and are working with lots of family businesses. We can empathise and share our experiences.

Why We’re Here

• We support high street retail businesses.
• Strengthen the offering that you already have.
• We work collaboratively with the small business advisors.
• Providing the best, tailored advice and solutions.
• Highlight support and funding available.
• Helping create thriving and vibrant town centres.

Event Venue & Nearby Stays

Gedling Borough Council, Gedling Borough Council, Nottingham, United Kingdom