SOBDR 2024 - Southern Ontario Behavioural Decision Research Conference

SOBDR 2024 will be held on Tues. May 14, 2024, and hosted in the Desautels Event Hall on the 2nd Floor (elevators / up the pink staircase) at the Rotman School of Management, University of Toronto

Eric Johnson is a faculty member at the Columbia Business School at Columbia University where he is the inaugural holder of the Norman Eig Chair of Business, and Director of the Center for Decision Sciences. His research examines the interface between Behavioral Decision Research, Economics and the decisions made by consumers, managers, and their implications for public policy, markets and marketing.

Among other topics, Johnson has explored how the way options are presented to decision-makers affect their choices in areas such as organ donation, the choice of environmentally friendly products, and investments.

We will be welcoming four esteemed panelists to discuss how we can best translate the academic world into practice.

• , Sr. Director of Research and Experimentation, Treasury Board of Canada Secretariat
• , Chief Client Experience Officer, Employment and Social Development Canada
• , Chief Executive Officer, BEworks
• , Associate Professor of Marketing, Chinese University of Hong Kong

In conversation with , Prof. of Marketing, University of Minnesota Duluth

Though there are no fees to attend and participate in the conference, we ask that attendees register to reserve their ticket, as they will be available on a “first come first served” basis. Once registration is full, we will open a waitlist.

Sign up to the SOBDR conference mailing list here, and you will receive updates including save-the-date announcements, calls for papers, and registration information for future SOBDR conferences as they become available

Questions? Email us at: [email protected]

SOBDR 2024 Conference webpage, agenda and updates:

Event Venue & Nearby Stays

Rotman School of Management, 105 Saint George Street, Toronto, Canada