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This workshop explores the power of digital marketing and artificial intelligence (AI) in advancing nonprofit missions. Participants will learn marketing principles, emerging digital trends, and how to use AI to enhance communications and engagement.Topics include audience segmentation, storytelling, social media, email marketing, and AI-powered tools. Through real-world examples and hands-on activities, participants will gain practical strategies to elevate their visibility and build donor relationships.
Led by experts from the Institute for Nonprofit Administration and Research, this workshop blends practical advice with real-life examples from Louisiana nonprofits.
Participants will learn how to:
• Learn how digital marketing and AI can support nonprofit goals.
• Discover tools to segment audiences and tell compelling stories.
• Understand how to apply AI in social media, email, and content creation.
Who Should Register:
Nonprofit communications staff, executive directors, marketing professionals, and anyone seeking to modernize outreach strategies.
Format: In-person. (Online for those outside of North Louisiana), 90-minute workshop Featuring real AI exercises, peer discussion, and take-home tools to start implementing right away.
Register by 12/5/25 to get the early bird price of $50.00. After that date the cost will be $70.00.
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Event Venue & Nearby Stays
1 University Pl, Shreveport, LA, United States, Louisiana 71115
Tickets
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