SEO in the Age of AI: Navigating the New Search Landscape

SEO in the Age of AI: Navigating the New Search Landscape

The rapid rise of AI-powered search platforms, Google's integration of generative AI, and the increasing popularity of voice search are reshaping SEO strategies. Brands are grappling with unprecedented challenges: significant drops in organic site traffic, evolving search behaviors as users increasingly rely on AI platforms like ChatGPT for information, and uncertainties surrounding Google's AI-driven search results.

Join us and our panel of SEO experts as we unpack these challenges and explore actionable strategies to thrive in this AI-driven landscape. You'll gain insights into:

1. Understanding Google's generative AI updates and their impact on search visibility.
2. Identifying reasons behind declining website traffic and how to mitigate losses.
3. Adapting your SEO strategies to align with changing user behaviors, voice search trends, and expectations.
4. Leveraging AI tools to optimize content effectively in this new era.
5. Exploring trade-specific AI platforms and understanding their unique impacts on industry-specific searches.

Don't miss this opportunity to stay ahead of the curve and ensure your brand remains discoverable in the evolving age of AI-driven search.

Event Venue & Nearby Stays

North Carolina State University Club, 4200 Hillsborough Street, Raleigh, United States