POWERUp Monthly Series

• $25 FOR THE DAY (become a member at the session, you get credit towards your membership)
• FREE for HAYVN GREENWICH MEMBERS (Promo Code in Members’ Portal)

Share resources, exchange ideas, give your elevator pitch, and collaborate with female founders & leaders in the area.

Hear from local expert speakers for a POWERChat that will spark inspiration and passion in us all.

• Female Founders, members & non members, invite your friends
• Female Creatives & Content Creators
• Female Leaders in Corporate
• Females looking for connection, inspiration & their next move

Calling all women who want to transform their business or personal brand through powerful marketing strategies. Join us for an inspiring conversation with actionable strategies that will help you attract more customers, boost your brand presence, and accelerate growth. Discover innovative techniques and real-world success stories from Bethany Evans who helped drive growth in the $2 billion region. Learn how to harness the magic of marketing to take your business to the next level and ignite your growth potential!

Bethany Evans is the Chief Marketing Officer at Rhone, the performance driven apparel brand made by and for those in the pursuit of progress. With over 15 years in brand-building and marketing strategy, Bethany brings a passion for connecting people through impactful storytelling. At Rhone, she leads brand, creative, performance, CX, and marketing operations.

Before joining Rhone, Bethany was Vice President of Americas Marketing at The North Face, where she was instrumental in elevating the brand's presence. She launched initiatives like The North Face Climb Festival and reimagined the loyalty program from VIPeak to XPLR Pass, helping drive 11 consecutive quarters of growth in the $2 billion region. Under Bethany’s leadership in marketing, The North Face was named the #1 Outdoor Apparel Brand in the U.S. by TIME Magazine in its “World’s Best Brands” list.

Bethany’s career also includes a significant tenure at Southwest Airlines, where she created the brand's first influencer marketing program and spearheaded consumer-facing media. Notably, she played a key role in brand activations for Southwest’s international flight launch.

Bethany holds a Bachelor’s degree from Washington and Lee University and an MBA from Southern Methodist University. Outside of her career, she’s committed to personal growth and family life. She enjoys traveling with her family, reading, and barre fitness. Bethany lives in Connecticut with her husband, two sons, and two dogs.

Links:

• Rhone,
• Instagram: @rhone, @bethanycevans
• LinkedIn

Penny is a highly regarded event curator, networker, and witty moderator, renowned for her ability to connect guests and empower audiences. She specializes in hosting dynamic experiences that create community around a brand, driving organic customer acquisition, visibility and brand loyalty. Her genuine ability to connect power players, leaders and guests to top-tier brands is what sets her apart.

Connect with Penny: Website, LinkedIn, IG: @thatpennylife_

• Well By Messer
• Greenwich Lifestyle Magazine
• The Granola Bar

Questions? Contact [email protected]

CAN'T MAKE THIS EVENT? for future event notifications.

CURIOUS ABOUT HAYVN?

WANT TO SEE MORE?

• HAYVN Greenwich is located between exits 5 & 6 off I-95.
• Our building is right next to the Hyatt Regency Hotel. Entrance is first building on right as you enter circular driveway.
• Use HAYVN's main outside entrance to access the space (See video and map)
• Park on the HAYVN designated spaces or on parking lot 1 or 2. Either parking lot is only a few steps away from our Main entrance!
• Please only park in the designated HAYVN spaces or unmarked spots. Parking in spaces reserved for other companies may result in your vehicle being towed by the building management.

• Accessible parking is available in Lot 2, located behind the building. This lot has ADA-compliant spaces next to an entrance with elevator access to the second floor, where you’ll find HAYVN Greenwich (Suite 208).
• Please note: The main HAYVN entrance in the circular driveway is not wheelchair accessible. For step-free access, please use Lot 2 and enter through the back of the building.
• The accessible entrance does not have an automatic door opener, but a receptionist is usually available to help if needed.
• If you have questions or would like help when you arrive, please contact us at [[email protected]] or call .

Info: Bring your laptop and join us as early as 9am to cowork.
Stop by for any or all day's powerful experience in person in Greenwich.
Coffee, tea, lite bites and confections will be served. Please bring your own lunch.

Info: Meet other ambitious local women leaders, creatives and founders

Info: Calling all women who want to transform their business or personal brand through powerful marketing strategies. Join us for an inspiring conversation with actionable strategies that will help you attract more customers, boost your brand presence, and accelerate growth. Discover innovative techniques and real-world success stories from Bethany Evans who helped drive growth in the $2 billion region. Learn how to harness the magic of marketing to take your business to the next level and ignite your growth potential!

Info: Facilitated by Penny Goffman, Host & Community Connector, pull up a seat & collaborate

Info: Cowork, connect & enjoy the afternoon at HAYVN Greenwich

Event Venue & Nearby Stays

HAYVN Coworking - Greenwich, 1700 East Putnam Avenue, Greenwich, United States