New Business Market Exploration Course

The aim of this part-time, learner centered course is to enhance learner proficiency in modern entrepreneurial and business innovation skills, including product and service development and how best to package your new business idea and present to market and potential customers in a viable way.

This training initiative is being offered through CMETB - Skills to Advance and is aimed at those in full or part-time employment.

Micro-qualification 03 - Market Exploration - forms part of a set of 6 micro-qualifications at QQI Level 6.

On completion of this unit learners will

✅Confirm the market segment/ consumer profile to benefit from the product or service

✅Confirm Product Market Fit

✅Create a features and benefits profile of the product or service aligned to the identified

consumer profile

✅Develop using generated data, a draft business plan using suitable frameworks

Location: Monaghan Institute, Co. Monaghan

Duration: 20 hours classroom time

Start Date: 4th March 2025

Course Schedule:

Tuesday evenings 1:00pm - 4:00pm over 5 weeks

Event Venue & Nearby Stays

Monaghan Institute, Knockaconny, Monaghan, Ireland