
About this Event
Are you a musician looking to turn your passion into a thriving business? Join us for Musicpreneur, a one-day intensive designed to equip musicians, artists, and creatives with the tools they need to succeed in the music industry.
Hosted at the Center of Innovation & Entrepreneurship, this bootcamp will guide you through key aspects of music entrepreneurship, including business modeling, branding, and financial management. Through interactive sessions, hands-on activities, and expert-led discussions, youโll gain valuable insights on how to build a sustainable career, market yourself effectively, and maximize your revenue streams.
What to Expect:
๐ต Learn how to structure your music career like a business
๐ต Develop a unique brand that stands out in the industry
๐ต Master financial strategies to grow your income
๐ต Network with fellow musicians and creative entrepreneurs
Whether you're an emerging artist, a student, or an established musician looking to level up, this bootcamp is your chance to gain real-world skills and connect with a community of like-minded creatives.
๐๏ธ Register Today: Limited spots available!
Agenda
๐: 09:30 AM - 10:00 AM
Check In & Breakfast
๐: 10:00 AM - 10:15 AM
Welcome & Introductions
๐: 10:15 AM - 10:45 AM
Session 1: Your Business Blueprint
Host: Julian Keaton
Info: Led by music business coach Julian Keaton, learn how to define the core elements of your music business using the Business Model Canvas framework. This session breaks down the key componentsโvalue propositions, customer segments, revenue streams, and moreโhelping you map out a sustainable business model.
๐: 11:00 AM - 11:30 AM
Session 2: Your Unique Sound: Crafting a Standout Brand
Host: Kelsi Johnson
Info: Discover how to translate your musical identity into a strong personal or business brand. This session covers visual branding, tone of voice, and storytelling strategies to connect with your audience.
๐: 11:30 AM - 12:00 PM
Lunch
๐: 12:00 PM - 12:30 PM
Session 3: The Dollars Behind the Music
Host: Sue Greenberg
Info: Understand how to budget, manage cash flow, and create multiple revenue streams. This session focuses on practical tools and strategies for financial success in the music industry. Presented by VLAA
๐: 12:30 PM - 01:00 PM
Session 4: Breakout Groups โ Deep Dive Discussions
Info: Participants divide into small groups to explore their specific interests further:
๐: 01:00 PM - 01:45 PM
Session 5: Musicpreneurship (Panel)
Info: Learn practical techniques to manage stress, maintain creativity, and build entrepreneurial resilience in the fast-paced music world from world class St. Louis based music professionals Mastermind, Larry "Fallout" Morris, Aloha Mischeaux and Vanita Thompson.
๐: 01:45 PM - 02:00 PM
Wrap Up
๐: 02:00 PM - 04:00 PM
The Cook Up
Info: Provide space for attendees (producers and songwriters) to collaborate from scratch by composing and writing a song together.
Event Venue & Nearby Stays
Center of Innovation and Entrepreneurship, 3203 Olive Street, St. Louis, United States
USD 0.00