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From NAMM - "A career in music can take many forms, both on and off the stage. In this session, Cliff Beach—musician, radio host, author, and digital marketing executive—shares his path from television bandleader to entrepreneur. Participants will explore career options in licensing, publishing, brand development, and digital marketing, with insights into how to build a sustainable professional identity. Using real-world examples, including contracts with major companies and the launch of independent ventures, this session highlights practical strategies for turning musical training into diverse career opportunities across the industry."
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Event Venue & Nearby Stays
Hilton Anaheim, 777 W Convention Way, Anaheim, CA 92802, United States
Concerts, fests, parties, meetups - all the happenings, one place.
