Michelle Knowles, Icmg - Healing The Follicle

Sun, 15 Feb, 2026 at 12:00 pm UTC-05:00

Pawfections Pet Salon | Kennebunk

The Groomers Speakeasy Institute
Publisher/HostThe Groomers Speakeasy Institute
Michelle Knowles, Icmg - Healing The Follicle
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Healing The Follicle
A Five-Hour Advanced Skin & Coat Wellness Seminar
Presented by Michelle Knowles
Michelle Knowles is a long-time educator in canine skin, coat, and follicle health and is widely recognized as a foundational voice in this area of study. Many concepts now familiar to groomers—often taught by later educators—originated from Michelle’s work and teachings. This seminar focuses on original, foundational education rather than trend-based or surface-level solutions.
Unlock the secrets to healthier skin and happier pets at Healing The Follicle, a transformative five-hour seminar designed for professional groomers, animal care professionals, and highly engaged pet owners who want a deeper, more responsible understanding of skin and coat health.
Dive deep into the life cycle of the follicle, explore the nuances of different coat types, and learn how to identify and address common skin issues before they escalate—without over-treating or causing unintended harm. We’ll discuss how skin health is influenced not only by products and regimens, but also by behavior, stress, age, and the canine psyche.
You’ll gain clarity around when to intervene, when to support, and when to step back, empowering you to help without harm. This seminar emphasizes informed, ethical care and teaches you how to make confident decisions based on understanding rather than marketing claims or trends.
Participants will also explore ingredient selection—including the pros and cons of clay—therapeutics, and product choices with a practical, real-world approach you can immediately apply in your grooming practice or personal pet care routines.
Join us for a fresh, thoughtful perspective on animal skin wellness and walk away with actionable strategies to elevate the care you provide to every dog in your life.

You Will Learn:
• Skin assessment
• Psychology & behavior
• Elderly and fear-based handling
• Allergies
• Therapeutics & product selection

What’s Included:
✔ Certificate of completion
✔ Take-home packet including:
• Product selection guides
• An 8-page example client educational booklet
• Recipes and formulas
✔ Spa products to try for you and your pet clients
✔ Pizza and snacks provided

Investment:
🎟 $175 per attende
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Event Venue & Nearby Stays

Pawfections Pet Salon, 141 High St,Kennebunk,ME,United States

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