Kalamazoo Marketing Exchange

Calling all business owners, marketers, and entrepreneurs: The Kalamazoo Marketing Exchange is happening this fall, bringing together some of the area’s top marketing minds for two days of actionable education, hands-on insights, and high-value networking. Every ticket supports the community; proceeds from this event benefit First Day Shoe Fund, providing shoes to kids in need across Kalamazoo County.

Location: Advia Credit Union, 6400 West Main Street, Kalamazoo

Schedule:

Thursday, October 16 · 10:30 AM – 4:30 PM

Friday, October 17 · 10:00 AM – 5:00 PM (with a cocktail hour after the last session, must be 21+)

Event Highlights

SCHEDULE

✨ Day One – Beginner Track (Oct. 16):

• How to Dive Into Video Marketing On A DIY Budget

• TikTok for Business

• Google Business Profile Optimization

• All About Hiring A WMU Intern

• Strategy First, Always: How Smart Leaders Use AI to Win

✨ Day Two – Advanced Track (Oct. 17):

• Deep Dive Across META, YouTube, LinkedIn, and Pinterest Video Platforms

• Dive Deeper Into Advanced SEO

• Website Conversion Strategies

• How to Win With Email In The Age of AI And Privacy

• When Not To Use AI For Content

Hear from local leaders including Krystal Morris (Slick Raven Marketing), Kim Kopec (Kalamazoo Web Design), Kasi Barrow (Barrow & Co. Creative), Dan Proczko (My Pocket Marketing), Dan Martin (Kzoom), Dr. Scott Cowley (Director of Digital Marketing Program at WMU) and Dawn Renshaw (Stoney Creek Social Media).

Networking Opportunities, enjoy roundtable lunch discussions both days, plus a Friday cocktail hour (21+) and closing panel Q & A discussion.

Tickets:

Early Bird Pricing (August 26 – September 2, 2025):

One Day Pass: $89 (Regular Price $120)

Two Day Pass: $149 (Regular Price $200)

(Special pricing available for students, nonprofits, and groups.)

Save big and buy during this time! Capacity is limited for this event.

Event Venue & Nearby Stays

Advia Credit Union, 6400 West Main Street, Kalamazoo, United States