About this Event
How to Think Strategically About Marketing to Save Time, Money, and Boost Results
Marketing doesn’t have to feel overwhelming and random.
This talk is designed for business owners and marketing students who want to understand how experienced marketers think and operate, so they can make better decisions, save time, and get stronger results from marketing.
Rather than focusing on trends or platforms, we’ll zoom out and look at marketing through a strategic lens.
What we’ll cover
· Why most marketing efforts waste time and money
· The only things you truly need to know about your customers
· The main marketing activities worth focusing on in 2026 (including tools and practical tips)
· An open space to share experiences, ask questions, and connect with others over coffee
Who should attend
· Business owners managing their own marketing
· Marketing students or early-career marketers
· Anyone looking for clarity, structure, and smarter marketing decisions
Event details
Feb, 11th @ 11:30 AM - 12:30PM ET
Grey wing, St-Lawrence College, Kingston Ontario, room 01030.
Park by the main entrance. Walk to Grey buidling. Signs will be up. Parking pass will be sent by email after your eventbrite registration.
About the speaker
The session will be led by , Growth Marketing Manager at Insights to Action Coaching & Consulting.
Maram has over 5 years of hands-on marketing experience working across strategy, growth, and performance, and holds an MSc in Digital Marketing and Data Analytics. Her work focuses on helping businesses move from guesswork to clear, strategic, data-driven marketing decisions.
If you’re looking for clarity, structure, and a smarter way to approach marketing, we’d love to see you there.
Your Kingston Sales & Marketing Club
By Martin Ouellet, Chair
Network, Learn and Grow
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Event Venue & Nearby Stays
St. Lawrence College, 100 Portsmouth Avenue, Kingston, Canada
CAD 0.00
