About this Event
What is HBCU House?
HBCU House is a culture-forward brand experience that brings together HBCU students, alumni, athletes, influencers, and brands for a day of immersive engagement during Celebration Bowl weekend.
From wellness to wine, NIL to networking, HBCU House blends HBCU excellence, brand storytelling, and community energy — all under one roof.
This is more than a pregame… it’s a celebration of legacy, leadership, and lifestyle.
Who Should Attend?
- HBCU alumni & current students
- NIL-eligible student-athletes
- Creators, influencers & brand reps
- Sponsors & partners
- ATL-based sports professionals
- Fans of the Truth & Service Classic
Agenda
Wellness & Product Sampling
Info: Start your day with restorative vibes and brand-led activations.
NIL + Career Lounge
Info: Micro-mentorship pods, personal branding workshops, internship connections, and deal education.
Legacy & Leadership Panel
Info: A town-hall style conversation with HBCU leaders/alumni and leaders across sports, business, and entertainment
VIP Wine & Spirits Social (Ticketed Add-On)
Info: A curated tasting experience for alumni, influencers, and brand partners — music, cocktails, and premium vibes.
Alumni & Sponsor Networking Mixer
Info: Celebrate, connect, and build community ahead of Celebration Bowl weekend.
Event Venue
USD 0.00 to USD 85.00