About this Event
When growth accelerates, culture carries the load.
Are you noticing signs friction as you scale your company to the next level, like:
- Slow, expensive growth: chasing shiny markets, saying yes too often, and shifting priorities.
- Hiring misses & turnover: value-misaligned hires, longer ramp, culture drift.
- Decision bottlenecks: approvals pile up on your desk; projects stall.
- Inconsistent customer experience: fewer referrals, lower reviews, leakier retention.
- Process by heroics: more firefighting, handoff gaps, hidden margin loss.
- Vendor churn and wasted fees: partners who don’t “get it” or deliver.
- Spray-and-pray marketing: customer acquisition cost creeps up while pipeline quality slides.
- Metrics you can’t trust: five dashboards, conflicting numbers, opinion battles.
This 90-minute workshop will help.
Chris Cloud and Dan Rundle will share their firsthand experience on how to turn purpose and values into daily behaviors, leadership rhythms, and decision rules your team can actually use.
When you make purpose your operating system, you get:
- Faster, clearer choices
- Better hires, quicker ramp
- Leaders who own outcomes
- Smoother ops
- Aligned partners
- Marketing that converts
- A weekly scorecard you trust
- Signature moments that delight stakeholders
We'll help you turn your purpose into simple plays that operators you can actually use to take your business to the next level.
Agenda
Strategy Alignment
Info: Learn how to make your purpose and core values the North Star guiding your choices, expansion, and innovation.
People & Culture
Info: Learn how to hire and onboard through a purpose lens, build leadership development around purpose, and infuse your core values into daily rhythms, rituals, and reviews.
Customer Experience & Brand
Info: Learn how to design experiences that embody your purpose and align values at every touchpoint, so customers become evangelists.
Environment & Operations
Info: Learn how to shape your office, workflows, and everyday decisions to consistently reinforce purpose and reduce friction.
Partnerships
Info: Learn how to choose and shape vendor relationships using a purpose-driven decision filter that creates long-term, win/win partnerships.
Marketing
Info: Learn how to use marketing to turn your purpose into clear messages, proof, and calls to action.
Measuring Impact
Info: Learn how to build a multiple-bottom-line scorecard that tracks purpose outcomes alongside financial metrics.
Event Venue & Nearby Stays
Find Great People, 32 East Broad Street, Greenville, United States
USD 0.00
