About this Event
Ms. Thorsen is CEO of Stormy Kromer, a division of Jacquart Fabric Products. She leads the marketing, sales, and new product development efforts for the iconic, USA-made outdoor apparel brand. As part of the third generation of Jacquart family members to oversee the business, she plays a key role in developing the company’s strategic vision for the future.
Ms. Thorsen is responsible for the development and oversight of Stormy Kromer’s branding and annual marketing plan and manages the internal and external teams that implement these activities. Under her leadership, the brand has experienced continuous growth, with sales increases of more than 20% in each of the past two years. This was accomplished, in part by boosting Stormy Kromer’s online presence through digital marketing and a revitalized website.
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Event Venue & Nearby Stays
Ramada by Wyndham Marquette, 412 West Washington Street, Marquette, United States
USD 0.00 to USD 65.00