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As part of TransWorld's Halloween and Attractions Show in St. Louis, FearWorm is teaching a FREE social media seminar!"The NEW Rules of Social Media: How to Stand Out & Drive Results in 2025!"
WHEN: Saturday, March 1st at 3:15PM
WHERE: Room 130
In this fast-changing social media landscape, what worked last year may not cut it anymore! Join Laura and Andrew from FearWorm for a deep dive into the new rules of social media in 2025. Learn how to measure meaningful engagement (hint: it’s not just “likes"), craft intriguing content to convert the masses, and learn how to balance authentic, in-the-moment posts with polished visuals.
In this class, you'll discover how to cut through audience fatigue and get your haunted attraction noticed in a crowded digital space. Adapt now and take your event's social presence to that next level! Let's leave the complaining about the algorithm to those other guys!
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About your speakers:
Laura Kilpatrick, Communications Director | FearWorm
Event advertising and social media pro, Laura Kilpatrick has been directing, designing, and executing effective marketing campaigns for top-ten haunted attractions for over a decade. As acting Communications Director for FearWorm, Laura merges her passion for theme parks and attractions with her creative prowess in order to capture today’s consumers.
Andrew Klokow, Content Creator | FearWorm
With over a decade of experience in photo, video, and social media, Andrew Klokow knows how to make haunted attractions stand out. As a key creative force at FearWorm, he blends cinematic visuals with viral content strategies, turning engagement into real results. With a 1.2M+ social media following and a background in professional productions, Andrew specializes in crafting eye-catching campaigns that cut through the noise and drive ticket sales.
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Event Venue & Nearby Stays
St Louis Executive Conference Center At America's Center, 700 Cole St, St Louis, MO 63101, United States,St. Louis, Missouri