Ecommerce Made Easy

Tue Feb 18 2025 at 06:00 pm to 07:30 pm UTC-05:00

Online | Online

Tonika Outerbridge
Publisher/HostTonika Outerbridge
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Build and scale your e-commerce store in 8 weeks! Learn trending strategies, branding, marketing, and automation for success.
About this Event

8 weeks (Flexible schedule with live and self-paced modules)



Program Modules:
Week 1: Finding Your Niche & Validating Your Product

Topics Covered:

Identifying profitable niches using market trends and data.

Product research and validation strategies.

Sourcing products (private label, dropshipping, or handmade).

Trending Topic: Using AI tools to predict consumer behavior and trends.




Week 2: Branding & Store Setup

Topics Covered:

Crafting a compelling brand story.

Designing a professional logo and cohesive visual identity.

Choosing the right e-commerce platform (Shopify, Wix, etc.).

Trending Topic: Using generative AI to design store graphics and marketing materials.




Week 3: Creating a High-Converting Online Store

Topics Covered:

Designing user-friendly websites optimized for mobile.

Writing product descriptions that sell.

Integrating payment gateways and shipping tools.

Trending Topic: Gamification elements to increase customer engagement.




Week 4: Marketing Strategies for E-Commerce

Topics Covered:

Social media ads, influencer partnerships, and content marketing.

Email marketing automation to nurture leads.

Video marketing (Reels, TikTok, YouTube Shorts).

Trending Topic: Leveraging TikTok trends and shoppable videos for sales.




Week 5: Mastering Customer Acquisition & Retention

Topics Covered:

Creating a customer loyalty program.

Retargeting strategies using Meta and Google ads.

Building a robust customer service strategy.

Trending Topic: Chatbots for instant customer support and engagement.




Week 6: Managing Operations & Scaling Your Store

Topics Covered:

Inventory management and order fulfillment.

Streamlining operations with automation tools.

Strategies for scaling globally.

Trending Topic: Sustainable sourcing and eco-friendly packaging to attract conscious consumers.




Week 7: Diversifying Revenue Streams

Topics Covered:

Adding subscription boxes or memberships.

Selling digital products or exclusive content.

Exploring B2B opportunities.

Trending Topic: Monetizing through collaborations with other e-commerce brands.




Week 8: Analyzing and Optimizing for Growth

Topics Covered:

Tracking KPIs to measure performance.

A/B testing for ads, email campaigns, and website design.

Long-term strategies to stay competitive in the market.

Trending Topic: AI-driven analytics to forecast sales trends.




Included Features:

Templates for website design, product descriptions, and marketing plans.

Live weekly coaching sessions with Q&A.

Access to a private online community for peer networking.

Lifetime access to updates and new resources.


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Pricing:

$299

We meet live online at 6 pm EST on Tuesdays

Have your laptops ready to work on your business in these sessions

If you can't make all of the dates don't worry, all live sessions will be recorded

Have questions call or text 305-735-9791

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