About this Event
Join us for another Geelong eCommerce meetup where we'll guide you through a 5-week template designed to optimise your sales strategy in time for Black Friday and Cyber Monday.
As Benjamin Franklin, famously said, If you fail to plan, you are planning to fail.
Whether you're an eCommerce newbie or a seasoned pro, this meetup will equip you with actionable insights on how to maximise your revenue during the busiest shopping season of the year.
In this session, we'll break down the core pillars of a winning strategy:
· Ads that Convert: Learn how to set up and refine ad campaigns that capture attention and drive traffic to your store.
· Email Marketing Mastery: Craft email campaigns that boost customer engagement and turn clicks into sales.
· Sales Tactics to Crush Your Goals: Discover proven techniques to create irresistible offers that convert..
Leave with a fully developed 5 -week plan that takes you from setup to success, just in time for the biggest sales events of the year.
Presenters:
Steve Berry - Greenfish Marketing
Steve Berry, Founder and Head of Strategy at Greenfish Marketing, established the agency in 2017 with the key concept that Automated Marketing and Communication are an essential partnership in growing a business.
Steve’s ultimate goal, as well that of Greenfish Marketing, is to assist business owners in achieving success by establishing realistic and efficient communication strategies with both their current and future customers.
With a speciality in Email, SMS and Automated Marketing, Steve is extremely experienced in all major CRM Systems. However, it’s his strategy and wealth of knowledge gained over the past 15 years that ensures clients receive the highest possible return on investment.
Greenfish Marketing is located within the Runway Office and is proud to be an active member of the Geelong Marketing community. Steve and his team look forward to connecting with you at our upcoming information night.
Matt Cowdell - Arthur Street Digital
Matt is a highly experienced and respect digital marketer. Kicking off his professional career with News Corporation, Matt performed a range of media and marketing roles, specifically with the Herald Sun, The Weekly Times, and Fox Sports where he was responsible for developing digital content strategies.
After a 10 year stint at News Corp, Matt joined Open Universities Australia as head of Partnerships and Lead Generation, working with internal and external stakeholders to find future students via a range of digital marketing endeavours.
It was in this role that Matt developed his skills and passion for lead generation which led him to establish the boutique marketing agency, Arthur St.
Arthur St is an open, transparent, results driven digital marketing agency that works with an impressive range of Australian businesses and brands.
Arthur St specialises in developing strategy, implementing campaigns, finding insights from data and training marketing teams.
Hannah Nicholson - Arthur Street Digital
Hannah has 8 years of experience working within the Tourism and Retail Management industries.
A naturally curious thinker with a passion for all-things digital, Hannah’s experience includes digital strategy, content creation, retention marketing, & event management.
Hannah is an experienced and effective marketing trainer, upskilling individuals and teams on all aspects of digital marketing.
Don't miss this fantastic opportunity to learn from the best, expand your network, and prepare for Black Friday success. Reserve your spot now!
Event Venue & Nearby Stays
Runway Building, Federal Mills, 33 Mackey St, 33 Mackey Street, North Geelong, Australia
AUD 0.00
