Design as Strategy: The Early Founder's Competitive Edge

A Collaborative Session with Expert Founding Designers

Ready to transform your startup journey? Join us for an interactive session where design fuels growth. Discover how founders achieve 4X growth potential and boost investor confidence by 80% through strategic design thinking. Experience live exercises that reshape your product approach and walk away with the same mindset that propelled Airbnb to success. You'll leave with practical tools for immediate implementation, not just inspiration. Learn how you can have the competitive advantage your startup deserves!

What You'll Walk Away With:

• 4X growth potential through design-led product strategies for startups
• Actionable learnings from a live interactive design thinking exercise
• Increase investor and product confidence by 80% with strategic user research
• Founder-designer mindset that disrupted industries
• Collaboration techniques to align technical, business, and product goals

Enjoy complimentary food and refreshments, including vegetarian and vegan options.

Featured Speakers:
Christie Kaplan – Founder/CEO
Jesse Hunter – Co-Founder/COO
James Utley – Co-Founder/CXO
Presented by Startup Design Partners™
Sponsored by HEXA Global Ventures

Info: - Check in and enjoy complimentary food & refreshments. Meet fellow founders, designers, and investors.

Info: Introduction to strategic design for startups. Why design-led startups achieve 4X growth. Discussion Topics: The role of design in early-stage startup success. How Airbnb leveraged design thinking for competitive advantage. Aligning design with business and technical strategies

Info: Open discussion with the expert panel. Audience questions on applying design strategies

Event Venue & Nearby Stays

Hexa Event Center, 2100 North Greenville Avenue, Richardson, United States