About this Event
Wish you had better customer insights to inform your business strategy?
This workshop will provide you with practical tools that you can adopt to better understand your customer and their needs – helping you in the design of new products or services and effectively marketing these to customers.
The workshop will delve into the tools and techniques of Customer Discovery with a special focus on the “Jobs To Be Done” method. Whether you are familiar with Customer Discovery or not, this workshop will bring new insights, tools and techniques to your customer insight toolkit so you can build a better business strategy.
Your Workshop leader
John Holmes - Managing Director at Advantage Creative.
John comes from a creative industries background, with over 20 years of senior management experience across theatres, festivals, tourism and events marketing. John represents Advantage Creative on a wide range of investor networks, and supports founders to develop their business growth strategy and pitch for investment.
Session timings
12:30 – 13:30 Networking Lunch
13:30 – 16:30 Customer Insights
Event Venue & Nearby Stays
Solihull College & University Centre - Blossomfield Campus, Blossomfield Road, Solihull, United Kingdom
GBP 0.00
