Catalyst Event- How to use video in your business

Video is quickly becoming one of the most powerful tools for business growth. Whether you're looking to enhance your marketing strategy, engage with customers, or build your brand, implementing video can make a significant impact. Join us for an insightful session where we’ll explore how to effectively integrate video into your growing business and leverage it to drive success.

What to Expect:

• Why Video Matters: Learn why video is an essential part of modern business strategy. We’ll discuss the impact of video on customer engagement, brand awareness, and conversion rates, and why businesses that use video see higher growth.
• Types of Video Content: Discover the various types of video content that can benefit your business, from product demos and customer testimonials to live streams and behind-the-scenes looks. Understand what works best for different goals and audiences.
• Practical Implementation Strategies: Get hands-on advice on how to start using video in your business. We’ll cover everything from planning and scripting to shooting and editing, with tips on how to create high-quality videos even with limited resources.
• Leveraging Video Across Platforms: Learn how to effectively distribute your video content across different platforms, including social media, your website, and email marketing. Maximize your reach and ensure your videos are seen by the right audience.
• Measuring Success: Understand how to track the performance of your videos and use analytics to refine your strategy. Learn what metrics matter most and how to adjust your approach to achieve the best results.

All information used in this presentation you are registering for is produced for information purposes only and is for the sole use of the attendees at the presentation.

Whilst we feel this topic is beneficial to business owners, the views expressed are not intended to be and should not be viewed as individual advice or as a recommendation by RBS, NatWest or any third party. You should seek independent advice in respect of issues that are of concern to you.

To the maximum extent permitted by law we expressly disclaim all representations, warranties, or assurance of any kind, expressed or implied, that are made to the accuracy or completeness of the information contained in this presentation and do not accept any obligation to update or correct any information contained herein.

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Event Venue & Nearby Stays

University of Warwick "The Junction Building", University of Warwick, Coventry, United Kingdom