Brand Building & Identity in the Digital Age by Grominda

This session focuses on creating and maintaining a strong brand presence in today’s digital landscape. Participants will learn how to craft a compelling brand story and messaging, develop a consistent visual identity across platforms, and establish brand positioning and differentiation in competitive markets.

The session also explores strategies for leveraging digital platforms to enhance brand awareness, as well as approaches to crisis management and reputation building. 

By the end of the workshop, participants will be able to:

• Craft a compelling brand story and develop consistent messaging. 
• Design and maintain a cohesive visual identity across digital platforms. 
• Position a brand effectively and differentiate it in competitive markets. 
• Leverage digital platforms to enhance brand awareness. 
• Apply strategies for crisis management and reputation building.

• Entrepreneurs and small business owners seeking actionable financial management skills. 
• New business operators or start-up founders looking for practical, relevant practices. 
• Anyone wanting to confidently manage business cashflow and budgets using practical, hands-on techniques. 

• 8.30am – 8.40am: BEDB LMS + Trainer Introduction 
• 8.40am – 9.00am: Ice Breaking Session 
• 9.00am – 11.30am: Theory – Based Presentation + Activities 
• 11.30am – 1.30pm: Lunch & Break 
• 1.30pm – 4.30pm: Practical Application / Group Work / Peer – to – Peer Learning
• 4.30pm – 5.00pm: Consultations & Workshop Reflection 

With over a decade of experience in entrepreneurship andleadership, Firdaus has cultivated deep expertise in strategicprogramme development, team and stakeholder management,and insight – driven innovation. He brings calm, clarity, andsolutions – focused leadership to complex initiatives—whetherbuilding business bootcamps for founders, facilitating innovationin the public sector, or delivering high – quality research for clients. 

• Laptop
• Writing materials
• An open mind, ready to learn

Free registration (limited seats available). Register now to secure your spot!

Event Venue & Nearby Stays

Auditorium, iCentre, Simpang 32-37, Kg Anggerek Desa, Jalan Berakas, Bandar Seri Begawan, Brunei Darussalam