About this Event
Digital marketing is quickly replacing traditional marketing due to its effective approach and low cost. ?In order to stay on trend, modern-day businesses are looking to gain expertise in using various social media platforms to market their products and advertise effectively for sales growth.
This workshop is essential for marketing managers and SME owners who want to harness the power of social media for targeted marketing of their products or services ?
Join our speaker, Muhammad Sulaiman, Director of Operations at Epilogue Multimedia, on 7 June 2023, as he covers different tools and techniques that can be employed to market businesses on Instagram video reels.
Learning Objectives:
✓ Set social media goals & objectives by understanding consumers’ psychographics, demographics and behaviours
✓ Use Instagram Reels to create compelling visual stories to engage with audience
✓ Create video content that converts
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Workshop Speakers
1. Muhammad Sulaiman
Director of Operations, Epilogue Multimedia
Profile:
In 2021, Sulaiman started Epilogue Multimedia Pte. Ltd. with the mission to help businesses establish their brand and corporate identity online. His team has been working with companies such as NHB, CPAS, Sheraton Hotel Singapore, ITE College West, Maybank, and more.
He is also a MOE & NAC certified multimedia trainer and has taught in more than 60 primary, secondary schools & tertiary institutions around Singapore. He was awarded the Promising Star Trainer 2013, Milestone of Excellence Award 2014, and Industry Champions Award 2015.
Graduated from Lasalle College of Arts in 2007, Sulaiman has extensive knowledge and practical experience in various fields from social media marketing & management to filmmaking, visual communication, graphic design and web design & development. He started his career as a Content Producer, producing various programmes for Channel News Asia, Suria, and Okto in 2011.
2. Shima Bachok
Business Advisor, SME Centre @ SMCCI
Profile:
Shima has extensive knowledge in account management through her experience working in MNCs with government client accounts. She has over 15 years of experience selling IT solutions to clients.
Upon graduating from Ngee Ann Polytechnic with a Diploma in Business Studies, she pursued a degree in Business Administration from RMIT (SIM).
Disclaimer: The organiser appreciates the support from all participants. However due to to overwhelming interest in the event, registration is limited to a maximum of two participants from each unique entity.
Event Venue & Nearby Stays
Curbside Crafters, 730 North Bridge Road, Singapore, Singapore
SGD 12.00